stem and soul superfood soap
Worth a lookShows low returns (0.4%), but a concentrated shelf (top 5 take 84% of clicks) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Good$14.62avg listing price — sweet spot $15–$100
Price range
Good$7.83–$32.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$244K$244K/yr · 171K searches
Growth
Okay+12.7%90-day search growth — must beat 0% to launch
Review moat
Bad17,218.44avg incumbent reviews — the moat a new listing must climb
Brand share
Bad94%top-5 brand share — brand-locked demand
Competition
Bad84%top-5 click share — a locked-up shelf
According to Flapen's Amazon United States niche tracking, stem and soul superfood soap is a $244K/yr Amazon United States market (171K searches/yr). The top 5 brands hold 94% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
stem and soul superfood soap market data
- Units sold / yr
- 13K–15K
- avg 1,000–1,250/product
- Revenue / yr
- $183K–$219K
- units × avg price
- Conversion rate
- 9.8%
- Avg BSR
- #197
- Page quality
- 0%
- Prime
- 89%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 39 months
- Avg seller age
- 119 days
Competition & brand share
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.Brands
7
Sellers
9
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
84%
Top 20: 100%
Open market
3%
- Stem and Soul53%
- VALITIC26%
- Finturo5%
- jioijioi5%
- Kitsch5%
- Prndkhn4%
- Open — no brand owns it (1 brand, 3%)
Demand
Weekly Amazon search volume, last 24 weeks — +12.7% search growth over the last 90 days.Top stem and soul superfood soap search terms
- stem and soul superfood soap43K/yr
- superfood soap37K/yr
- stem and soul soap for dark spots23K/yr
- stem and soul soap19K/yr
- superfood soap stem & soul13K/yr
- super food soap8K/yr
- stem and soul7K/yr
- stem & soul superfood soap7K/yr
- superfood soap for dark spots5K/yr
- super food soap by stem and soul3K/yr
Top stem and soul superfood soap products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Stem and Soul Soap Upgraded Stem & Soul Turmeric Lemon Soap Bar For Dark Spots Support Nourishes And Clarifies Help Cleaning Facial And Body Skin And Suitable Dry And Oily Skin. (1 Pcs)
Stem and Soul$18.364.2★137 rev
VALITIC Kojic Acid Dark Spot Remover Soap Bars with Vitamin C Retinol Collagen Turmeric - Original Japanese Complex Infused with Hyaluronic Acid Vitamin E Shea Butter Castile Olive Oil (2 Pack)
VALITIC$14.224.3★71,606 rev
VALITIC Kojic Acid Dark Spot Remover Soap Bars with Vitamin C Retinol Collagen Turmeric - Original Japanese Complex Infused with Hyaluronic Acid Vitamin E Shea Butter Castile Olive Oil (3 Pack)
VALITIC$15.684.3★71,606 rev
Stem and Soul Soap Upgraded Stem & Soul Turmeric Lemon Soap Bar For Dark Spots Support Nourishes And Clarifies Help Cleaning Facial And Body Skin And Suitable Dry And Oily Skin. (3 Pcs)
Stem and Soul$32.084.2★137 rev
Finturo 2pc Soul Superfood Soap Bar - Upgraded Turmeric Lemon SoapCleanses & Nourishes Face & Body Suitable for Dry & Oily Skin Soul Superfood Soap
Finturo$13.664.0★29 rev
Newest
by launch date
Prndkhn Stem and Soul Soap Stem & Soul Turmeric Lemon Soap Bar for Dark Spots Support Nourishes And Clarifies Help Cleaning Facial And Body Skin And Suitable Dry And Oily Skin
Prndkhn$7.839 rev
Finturo 2pc Soul Superfood Soap Bar - Upgraded Turmeric Lemon SoapCleanses & Nourishes Face & Body Suitable for Dry & Oily Skin Soul Superfood Soap
Finturo$13.6629 rev
jioijioi 2Pcs Stemsoul Soap Superfood Stemsoul Soaps StemSoul Turmeric Lemon Soap Bar Turmeric Cleansing Skincare Set Deep Cleansing
jioijioi$11.0028 rev
Stem and Soul Soap Upgraded Stem & Soul Turmeric Lemon Soap Bar For Dark Spots Support Nourishes And Clarifies Help Cleaning Facial And Body Skin And Suitable Dry And Oily Skin. (1 Pcs)
Stem and Soul$18.36137 rev
Stem and Soul Soap Upgraded Stem & Soul Turmeric Lemon Soap Bar For Dark Spots Support Nourishes And Clarifies Help Cleaning Facial And Body Skin And Suitable Dry And Oily Skin. (3 Pcs)
Stem and Soul$32.08137 rev
Trending
90-day click momentum
QOOQ Turmeric Kojic Acid Soap for Dark Spots Remover Facial Cleansing Bar with Vitamin C Retinol Collagen Vitamin E Glycerin Shea Butter & Castile Olive Oil Soap for Women & Men (120g x 2)
QOOQ$8.224.5★
Stem and Soul Soap Upgraded Stem & Soul Turmeric Lemon Soap Bar For Dark Spots Support Nourishes And Clarifies Help Cleaning Facial And Body Skin And Suitable Dry And Oily Skin. (3 Pcs)
Stem and Soul$32.084.2★
Prndkhn Stem and Soul Soap Stem & Soul Turmeric Lemon Soap Bar for Dark Spots Support Nourishes And Clarifies Help Cleaning Facial And Body Skin And Suitable Dry And Oily Skin
Prndkhn$7.833.3★
Stem and Soul Soap Upgraded Stem & Soul Turmeric Lemon Soap Bar For Dark Spots Support Nourishes And Clarifies Help Cleaning Facial And Body Skin And Suitable Dry And Oily Skin. (1 Pcs)
Stem and Soul$18.364.2★
jioijioi 2Pcs Stemsoul Soap Superfood Stemsoul Soaps StemSoul Turmeric Lemon Soap Bar Turmeric Cleansing Skincare Set Deep Cleansing
jioijioi$11.003.9★
What buyers say about stem and soul superfood soap
What buyers praise and complain about, mined from review topics.What buyers love
“The scent is fresh”
“Excellent product, I loved it, it cleans my face very well, I love it”
“it feels great to my sensitive skin”
“Works good”
“Very soft”
“rinses clean”
“This really cleared up my acne”
“does not dry out the skin”
“It completely fulfills what it promises”
“Great value”
What buyers complain about
“No results”
“have had no improvements in my skin”
“Allergic reaction”
“Odd smell”
“doesn't lather up”
“Burns skin”
“Expensive”
“Makes skin dry”
“If anything, it actually stained my tube—its white—so that was disappointing”
“The bars are small”
Top return reasons
Common questions
- Is stem and soul superfood soap profitable to sell on Amazon United States?
- The niche generates $244K/yr across 9 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is +12.7%. Flapen's verdict: Worth a look (52/100).
- How competitive is the stem and soul superfood soap niche?
- 7 brands and 9 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 94% of demand.
- What do buyers complain about in stem and soul superfood soap?
- Top complaints mined from reviews: Functionality-Overall, Symptom Reduction, Allergies. The return rate is 0.4%.
- What does it cost to enter the stem and soul superfood soap niche?
- Listings span $7.83–$32.08; the average listing price is $14.62 (sweet spot $15–$100). The average incumbent carries 17,218 reviews — the moat a new listing must climb.