Stella Mccartney Perfume

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months

39K

Growth, 90 days vs prior 90

+7.3%

Conversion, latest week

3.2%

Market size, estimated

$68Ka year

Peak month

December2.2× the quietest month

Top search term

stella mccartney perfume16K searches a year

Listings sell for $54.17 on average, from $16.51 to $153.14. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $54.17 that is $0 to $5K a year per listing.

Average price

$54.17inside the $15 to $100 sweet spot

Price range

$16.51–$153.14

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

0.8%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #2,144 within Women's. It carries 697 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

81%

Out of stock, average day

4.1%

Average rank

#2,144in Women's

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

697per listing

Listings tracked

16

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 84 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

84 months