Skip to content

Star Nail Charms

Maybe

An estimated 0.7% of orders come back. But prices span $4.10–$9.66, mostly outside the sweet spot, so Star Nail Charms is a Maybe.

Flapen Score
54
54 / 100
Top 22% of 10,978 Beauty & Personal Care niches · +6 vs the category median of 48
Market size
$38K/yr120K searches / yr
90-day growth
+28.2%search demand this quarter
Competition
41%top-5 click share · 33 brands · 36 sellers

Flapen Score

Star Nail Charms against its category

The dotted line is the Beauty & Personal Care average. Past it, Star Nail Charms is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Star Nail Charms market on Amazon at a glance

Shoppers on Amazon United States searched for Star Nail Charms 120K times last year and spent an estimated $38K. The top 5 brands take 50% of clicks. Demand peaks in Jun. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 4.9% of those searches ended in a purchase.

Shoppers searched for this 120K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved +28.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.

Searches, last 12 months
120K
Growth, 90 days vs prior 90
+28.2%
Conversion, latest week
4.9%
Market size, estimated
$38Ka year
Peak month
June1.6× the quietest month
Top search term
star nail charms52K searches a year

02 · Price

A sale here is worth $6.46.

Listings sell for $6.46 on average, from $4.10 to $9.66. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $6.46 that is $646 to $2K a year per listing.

Average price
$6.46under the $15 to $100 sweet spot
Price range
$4.10–$9.66
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$646–$2K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #465 within Nail Art Accessories. It carries 234 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
6.3%
Average rank
#465in Nail Art Accessories
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
234per listing
Listings tracked
44

04 · Newcomers

1 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
1Amazon's first-year sales bar
Average brand age
22 months

Products

Top Star Nail Charms products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

33 falling

Sellers

36

Top-5 brand share

50%

Top 20: 90%

Top-5 click share

41%

Top 20: 81%

Open market

45%

  • Brand 119%
  • Brand 211%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Star Nail Charms search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KBlack Friday '24Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 1.6×

Search terms

Top Star Nail Charms search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • star nail charms52K/yr
  • star charms for nails17K/yr
  • star nail gems10K/yr
  • star gems for nails8K/yr
  • star rhinestones for nails6K/yr
  • nail charms stars7K/yr
  • gold star nail charms8K/yr
  • nail star charms5K/yr
  • silver star nail charms5K/yr
  • star nail charm3K/yr

Reviews and returns

What reviews say buyers love and hate about Star Nail Charms

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Quality-Overall”
30%of negative reviews mention “Size-Overall”
0.7%of orders come back
“The pieces are a little tiny”
A buyer, on “Size-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Star Nail Charms questions

Answered from the same tracked data.