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Stamping Nail Polish

Maybe

An estimated 0.7% of orders come back. But demand is soft, at +4.1% this quarter, so Stamping Nail Polish is a Maybe.

Flapen Score
58
58 / 100
Top 12% of 10,978 Beauty & Personal Care niches · +10 vs the category median of 48
Market size
$232K/yr458K searches / yr
90-day growth
+4.1%search demand this quarter
Competition
45%top-5 click share · 16 brands · 21 sellers

Flapen Score

Stamping Nail Polish against its category

The dotted line is the Beauty & Personal Care average. Past it, Stamping Nail Polish is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stamping Nail Polish market on Amazon at a glance

Shoppers on Amazon United States searched for Stamping Nail Polish 458K times last year and spent an estimated $232K. The top 5 brands take 76% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 458K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $232K a year.

Searches, last 12 months
458K
Growth, 90 days vs prior 90
+4.1%
Conversion, latest week
2.9%
Market size, estimated
$232Ka year
Peak month
October1.5× the quietest month
Top search term
stamping polish114K searches a year

02 · Price

A sale here is worth $17.55.

Listings sell for $17.55 on average, from $5.66 to $39.34. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $17.55 that is $4K to $9K a year per listing.

Average price
$17.55inside the $15 to $100 sweet spot
Price range
$5.66–$39.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$4K–$9K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #608 within Gel Polish. It carries 2,158 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
2.7%
Average rank
#608in Gel Polish
Average rating
4.10 starsAmazon United States average 4.42 stars
Average reviews
2,158per listing
Listings tracked
38

04 · Newcomers

3 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
3Amazon's first-year sales bar
Average brand age
39 months

Products

Top Stamping Nail Polish products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

21

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

45%

Top 20: 85%

Open market

19%

  • Brand 131%
  • Brand 216%
  • Brand 313%
  • Brand 410%
  • Brand 56%
  • Brand 65%

Demand

Stamping Nail Polish search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Stamping Nail Polish search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • stamping polish114K/yr
  • nail stamping polish80K/yr
  • stamping gel polish68K/yr
  • stamping gel25K/yr
  • stamping nail polish28K/yr
  • gel stamping polish19K/yr
  • nail stamping gel18K/yr
  • maniology stamping polish19K/yr
  • stamping polish for nail art20K/yr
  • nail stamp polish16K/yr

Reviews and returns

What reviews say buyers love and hate about Stamping Nail Polish

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Color”
14%of negative reviews mention “Functionality-Overall”
0.7%of orders come back
“It doesnt work like they described at all”
A buyer, on “Functionality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Stamping Nail Polish questions

Answered from the same tracked data.