Skip to content

Staleks

Fail

The top 5 brands take 100% of clicks, so Staleks is a Fail.

Flapen Score
40
40 / 100
Ranks 8,668 of 10,978 Beauty & Personal Care niches · −8 vs the category median of 48
Market size
$26K/yr159K searches / yr
90-day growth
-0.7%search demand this quarter
Competition
27%top-5 click share · 7 brands · 38 sellers

Flapen Score

Staleks against its category

The dotted line is the Beauty & Personal Care average. Past it, Staleks is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Staleks market on Amazon at a glance

Shoppers on Amazon United States searched for Staleks 159K times last year and spent an estimated $26K. The top 5 brands take 100% of clicks. Demand peaks in Mar. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months
159K
Growth, 90 days vs prior 90
-0.7%
Conversion, latest week
1.4%
Market size, estimated
$26Ka year
Peak month
March1.8× the quietest month
Top search term
staleks88K searches a year

02 · Price

A sale here is worth $11.80.

Listings sell for $11.80 on average, from $4.70 to $24.32. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $11.80 that is $0 to $1K a year per listing.

Average price
$11.80under the $15 to $100 sweet spot
Price range
$4.70–$24.32
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #218 within Tools & Accessories. It carries 299 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
97%
Out of stock, average day
8.6%
Average rank
#218in Tools & Accessories
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
299per listing
Listings tracked
63

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Staleks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

7 rising

Sellers

38

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

27%

Top 20: 65%

Open market

0%

  • Brand 149%
  • Brand 247%
  • Brand 31%
  • Brand 41%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (1 brand, 0%)

Demand

Staleks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KPrime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar · busiest ÷ quietest = 1.8×

Reviews and returns

What reviews say buyers love and hate about Staleks

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Quality-Overall”
1.2%of orders come back
“Their quality control must be horrible”
A buyer, on “Quality-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Staleks questions

Answered from the same tracked data.