Square Brush
FailThe top 5 brands take 94% of clicks, so Square Brush is a Fail.
- Flapen Score
- 43 / 100Ranks 7,421 of 10,978 Beauty & Personal Care niches · −5 vs the category median of 4843
- Market size
- $77K/yr47K searches / yr
- 90-day growth
- -16.3%search demand this quarter
- Competition
- 53%top-5 click share · 8 brands · 38 sellers
Flapen Score
Square Brush against its category
The dotted line is the Beauty & Personal Care average. Past it, Square Brush is stronger. Inside it, weaker.
Market
The Square Brush market on Amazon at a glance
Shoppers on Amazon United States searched for Square Brush 47K times last year and spent an estimated $77K. The top 5 brands take 94% of clicks. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 7.2% of those searches ended in a purchase.
Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved -16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.
- Searches, last 12 months
- 47K
- Growth, 90 days vs prior 90
- -16.3%
- Conversion, latest week
- 7.2%
- Market size, estimated
- $77Ka year
- Peak month
- December1.3× the quietest month
- Top search term
- square hair brush10K searches a year
02 · Price
A sale here is worth $22.52.
Listings sell for $22.52 on average, from $4.37 to $34.11. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $22.52 that is $2K to $6K a year per listing.
- Average price
- $22.52inside the $15 to $100 sweet spot
- Price range
- $4.37–$34.11
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$6K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #364 within Hair Brushes. It carries 4,220 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #364in Hair Brushes
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 4,220per listing
- Listings tracked
- 24
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 71 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 71 months
Products
Top Square Brush products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
BIO IONIC Bluewave Nanoionic Conditioning Brush Large
- Price
- $31.36
- Rating
- 4.6/5
- Reviews
- 1,664
- Age
- 11y ago

Olivia Garden NanoThermic Ceramic + Ion Round Thermal Hair Brush - Not Electrical - Professional Blowout Brush for Normal to Thick Hair NT-64 2 3/4
- Price
- $33.38
- Rating
- 4.6/5
- Reviews
- 9,826
- Age
- 16y ago

Olivia Garden NanoThermic Ceramic + Ion Round Thermal Hair Brush - Not Electrical - Professional Blowout Brush for Normal to Thick Hair NT-44 1 3/4
- Price
- $29.12
- Rating
- 4.6/5
- Reviews
- 9,826
- Age
- 16y ago

Olivia Garden NanoThermic Ceramic + Ion Round Thermal Hair Brush - Not Electrical - Professional Blowout Brush for Normal to Thick Hair NT-54 2 1/8
- Price
- $30.99
- Rating
- 4.6/5
- Reviews
- 9,826
- Age
- 8y ago

Conair Totally Smooth Ultra Paddle Brush Wide Detangling Hair Brush with Ball-Tipped Bristles and Flexible Cushion Base Ideal for Thick Hair Color May Vary
- Price
- $4.37
- Rating
- 4.6/5
- Reviews
- 14,356
- Age
- 22y ago
Trending
estimated 90-day click momentum
Wet Brush Paddle Detangler Hair Brush Sky Ultra-Soft IntelliFlex Bristles with AquaVent Design Great For Treatment & Mask Application Women Men Wet Dry and Damaged Hair
- Price
- $7.90
- Rating
- 4.7/5
- Reviews
- 1,455
- Age
- 4y ago

BIO IONIC Bluewave Nanoionic Conditioning Brush Large
- Price
- $31.36
- Rating
- 4.6/5
- Reviews
- 1,664
- Age
- 11y ago

Bio Ionic BlueWave Conditioning Square-Round Brush Create Volume & Smooth Hair Quickly Crimped Bristles Add Root Tension Styling Brush For Bouncy Blowouts All Hair Types & Textures Small 1
- Price
- $34.11
- Rating
- 4.6/5
- Reviews
- 1,664
- Age
- 9y ago

Olivia Garden NanoThermic Ceramic + Ion Square Shaper Thermal Hair Brush - Not Electrical - Professional Blowout Brush for Normal to Thick Hair - 1.5-Diameter Barrel - NT-S40
- Price
- $31.91
- Rating
- 4.5/5
- Reviews
- 1,872
- Age
- 13y ago

Olivia Garden Ceramic + Ion NanoThermic Styler Hair Brush - Daily Styling for All Hair Types - With Retractable Sectioning Pick NT-VTS (Vent)
- Price
- $26.26
- Rating
- 4.5/5
- Reviews
- 1,519
- Age
- 14y ago
Newest
by launch date
Wet Brush Paddle Detangler Hair Brush Black Frost - Ultra-Soft IntelliFlex Detangling Bristles with AquaVent Design - Spread Hair Treatments Evenly - Glides Through Tangles For All Hair Types
- Price
- $7.92
- Rating
- 4.6/5
- Reviews
- 313
- Age
- 1y ago

Amazon Basics Paddle Brush for Hair Gentle Detangling Wet or Dry Hair Tangle-Free with Flexible Bristles
- Price
- $6.30
- Rating
- 4.6/5
- Reviews
- 777
- Age
- 2y ago

Wet Brush Paddle Detangler Hair Brush Amazon Exclusive Aqua Ultra-Soft IntelliFlex Bristles with AquaVent Design Great For Treatment & Mask Application Women Men Wet Dry and Damaged Hair
- Price
- $8.90
- Rating
- 4.6/5
- Reviews
- 1,309
- Age
- 3y ago

Wet Brush Paddle Detangler Hair Brush Sky Ultra-Soft IntelliFlex Bristles with AquaVent Design Great For Treatment & Mask Application Women Men Wet Dry and Damaged Hair
- Price
- $7.90
- Rating
- 4.7/5
- Reviews
- 1,455
- Age
- 4y ago

Conair Quick Blow-Dry Thermal Square Hairbrush
- Price
- $6.90
- Rating
- 4.1/5
- Reviews
- 190
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
38
Est. top-5 brand share
94%
Top 20: 100%
Est. top-5 click share
53%
Top 20: 95%
Open market
4%
- Olivia Garden48%
- BIO IONIC30%
- Conair9%
- Wet Brush4%
- REVLON3%
- Lily England2%
- Open — no brand owns it (2 brands, 4%)
Demand
Square Brush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Square Brush search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- square hair brush10K/yr
- square brush9K/yr
- nano thermic ceramic & ion brush9K/yr
- square round brush6K/yr
- square brush for blow drying5K/yr
- nanothermic ceramic ion brush4K/yr
- nano thermic olivia garden brush3K/yr
- square round brush for blow drying2K/yr
- olivia garden nano thermic ceramic ion brush294/yr
Reviews and returns
What reviews say buyers love and hate about Square Brush
We read the reviews and the return reasons for every product selling here.
“Breaks Easily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Square Brush questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









