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Spray Sunscreen Spf 50 Waterproof

Maybe

An estimated 0.1% of orders come back. But the top 5 brands take 100% of clicks, so Spray Sunscreen Spf 50 Waterproof is a Maybe.

Filters Trending
Flapen Score
59
59 / 100
Top 10% of 10,978 Beauty & Personal Care niches · +11 vs the category median of 48
Market size
$890K/yr376K searches / yr
90-day growth
+218.8%search demand this quarter
Competition
74%top-5 click share · 2 brands · 84 sellers

Flapen Score

Spray Sunscreen Spf 50 Waterproof against its category

The dotted line is the Beauty & Personal Care average. Past it, Spray Sunscreen Spf 50 Waterproof is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spray Sunscreen Spf 50 Waterproof market on Amazon at a glance

Shoppers on Amazon United States searched for Spray Sunscreen Spf 50 Waterproof 376K times last year and spent an estimated $890K. All 2 brands take every click. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 14.8% of those searches ended in a purchase.

Shoppers searched for this 376K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.8% of those searches ended in a purchase. Searches in the last 90 days moved +218.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $890K a year.

Searches, last 12 months
376K
Growth, 90 days vs prior 90
+218.8%
Conversion, latest week
14.8%
Market size, estimated
$890Ka year
Peak month
July32.6× the quietest month
Top search term
neutrogena sunscreen spray183K searches a year

02 · Price

A sale here is worth $15.95.

Listings sell for $15.95 on average, from $7.14 to $35.81. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $15.95 that is $48K to $64K a year per listing.

Average price
$15.95inside the $15 to $100 sweet spot
Price range
$7.14–$35.81
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
3,000–4,000
Revenue per listing a year
$48K–$64K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #90 within Sunscreens & Tanning Products. It carries 4,681 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#90in Sunscreens & Tanning Products
Average rating
4.71 starsAmazon United States average 4.42 stars
Average reviews
4,681per listing
Listings tracked
15

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
51 months

Products

Top Spray Sunscreen Spf 50 Waterproof products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

84

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

0%

  • Brand 198%
  • Brand 22%
  • Open — no brand owns it (0%)

Demand

Spray Sunscreen Spf 50 Waterproof search demand

Weekly searches over the year, seasonality beneath. Pick a range.

300K200KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 32.6×

Search terms

Top Spray Sunscreen Spf 50 Waterproof search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • neutrogena sunscreen spray183K/yr
  • spray sunscreen spf 7032K/yr
  • neutrogena spray sunscreen29K/yr
  • sunscreen spray 7015K/yr
  • spf 70 sunscreen spray13K/yr
  • neutrogena kids sunscreen12K/yr
  • sunscreen spray neutrogena12K/yr
  • sunscreen spray spf 7010K/yr
  • sunscreen neutrogena spray10K/yr
  • neutrogena sunscreen kids8K/yr

Reviews and returns

What reviews say buyers love and hate about Spray Sunscreen Spf 50 Waterproof

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Allergies”
0.1%of orders come back
“Allergic reaction”
A buyer, on “Allergies”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Spray Sunscreen Spf 50 Waterproof questions

Answered from the same tracked data.