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splendor serum boosted skin tint balm

Skip it

Soft demand (-31.6% this quarter) — this niche doesn't clear our bar today.

Market size 13Growth 9Conversion 17Competition 52Returns 91Price range 72Avg price 52Brand share 59Review moat 24Quality gap 95

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Returns

Great1.2%

return rate — above 5% kills the launch gate

Price range

Good$6.41–$36.68

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Avg price

Good$12.19

avg listing price — sweet spot $15–$100

Review moat

Bad4,968.68

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad$51K

$51K/yr · 313K searches

Growth

Bad-31.6%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, splendor serum boosted skin tint balm is a $51K/yr Amazon United States market (313K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Mar–Aug. Verdict: Skip it — 45/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

splendor serum boosted skin tint balm market data

Units sold / yr
5K–6K
avg 100–250/product
Revenue / yr
$61K–$73K
units × avg price
Conversion rate
1.3%
Avg BSR
#189
Page quality
0%
Prime
100%
Sponsored
84%
Out of stock
11.1%
Avg brand age
50 months
Avg seller age
128 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 falling

Sellers

78

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

54%

Top 20: 93%

Open market

25%

  • Lulesi37%
  • Melsintern10%
  • Vienflona9%
  • Skween8%
  • Black Radiance6%
  • Anastasia Beverly Hills5%

Demand & seasonality

Weekly Amazon search volume, last 63 weeks — -31.6% search growth over the last 90 days.
13K8KPrime Day '25Spike '25Holiday '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Aug · busiest ÷ quietest = 3.0×

Top splendor serum boosted skin tint balm search terms

  • skin tint for black women85K/yr
  • beauty balm44K/yr
  • skin tint balm31K/yr
  • skin tint stick32K/yr
  • lakerain skin tint28K/yr
  • beauty balm skin tint stick29K/yr
  • tint balm8K/yr
  • serum boosted skin tint balm6K/yr
  • skin tent6K/yr
  • lakerain serum boosted skin tint7K/yr
All search terms

Top splendor serum boosted skin tint balm products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$5K20%$10K30%$15K40%$20K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about splendor serum boosted skin tint balm

What buyers praise and complain about, mined from review topics.

What buyers love

Suitability Combination Skin15%

“Great for skin”

Coverage13%

“Full Coverage”

Color12%

“Beautiful colors”

Quality-Overall8%

“The price is very reasonable for the quality”

Weight Light8%

“Flawless and very lightweight”

Value For Money7%

“Worth buying”

Soft Feel5%

“Creamy and smooth”

Ease Of Use3%

“Easy to use”

Brightness/Shine/Glow3%

“I get a lovely soft glow”

Advertised Vs Actual Product3%

“Exactly what I was looking for”

What buyers complain about

Color26%

“Wrong color”

Oily/Greasy17%

“it is greasy”

Coverage8%

“Little coverage”

Allergies4%

“Causes skin irritation”

Advertised Vs Actual Product3%

“Not as shown”

Functionality-Overall2%

“It didn't go on well at all”

Size-Overall2%

“small size”

Suitability Combination Skin2%

“Not the best for mature skin”

Product Condition1%

“Product Used🤨 My product arrived used, not cool!!”

Adhesion/Stickiness1%

“Rubs right off”

Top return reasons

Color56%
Advertised Vs Actual Product10%
Coverage5%
Oily/Greasy3%
Functionality-Overall2%
Leak-Proof2%
Texture/Consistency-Overall2%
Size-Overall2%
Product Condition2%
Defective Material/Parts2%

Common questions

Is splendor serum boosted skin tint balm profitable to sell on Amazon United States?
The niche generates $51K/yr across 25 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is -31.6%. Flapen's verdict: Skip it (45/100).
How competitive is the splendor serum boosted skin tint balm niche?
16 brands and 78 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 70% of demand.
What do buyers complain about in splendor serum boosted skin tint balm?
Top complaints mined from reviews: Color, Oily/Greasy, Coverage. The return rate is 1.2%.
When does demand for splendor serum boosted skin tint balm peak?
Demand peaks in Mar–Aug; the busiest month runs 3.0× the quietest.
What does it cost to enter the splendor serum boosted skin tint balm niche?
Listings span $6.41–$36.68; the average listing price is $12.19 (sweet spot $15–$100). The average incumbent carries 4,969 reviews — the moat a new listing must climb.