Spiral Hair Ties

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved +8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $446K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

+8.5%

Conversion, latest week

4.7%

Market size, estimated

$446Ka year

Peak month

June1.8× the quietest month

Top search term

teleties491K searches a year

Listings sell for $8.53 on average, from $3.43 to $14.40. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 750 to 1,000 of them. At $8.53 that is $6K to $9K a year per listing.

Average price

$8.53under the $15 to $100 sweet spot

Price range

$3.43–$14.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

750–1,000

Revenue per listing a year

$6K–$9K

Returns

1.2%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #350 within Elastics & Ties. It carries 11,398 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

83%

Out of stock, average day

5.5%

Average rank

#350in Elastics & Ties

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

11,398per listing

Listings tracked

48

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

3Amazon's first-year sales bar

Average brand age

38 months