spf lip balm bulk
Skip itSoft demand (-31.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Review moat
Good811.44avg incumbent reviews — the moat a new listing must climb
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Price range
Good$3.71–$31.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.40avg listing price — sweet spot $15–$100
Market size
Bad$86K$86K/yr · 131K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad94%top-5 brand share — brand-locked demand
Growth
Bad-31.2%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, spf lip balm bulk is a $86K/yr Amazon United States market (131K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Feb–May–Dec. Verdict: Skip it — 43/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
spf lip balm bulk market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- $74K–$99K
- units × avg price
- Conversion rate
- 5.3%
- Avg BSR
- #1,185
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 79%
- Out of stock
- 0.0%
- Avg brand age
- 54 months
- Avg seller age
- 135 days
Competition & brand share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.Brands
9 rising
Sellers
73
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
45%
Top 20: 85%
Open market
4%
- CHAP-ICE63%
- Carmex20%
- LIP NATURALS4%
- OraLabs4%
- HCKLM4%
- VISRIE3%
- Open — no brand owns it (3 brands, 4%)
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — -31.2% search growth over the last 90 days.Peak months: Feb, May, Dec · busiest ÷ quietest = 2.5×
Top spf lip balm bulk search terms
- chap ice24K/yr
- chap ice lip balm20K/yr
- mini lip balms14K/yr
- carmex mini14K/yr
- oralabs lip balm9K/yr
- tiny lip balm5K/yr
- chap ice mini lip balm5K/yr
- mini carmex6K/yr
- small chapstick6K/yr
- carmex minis7K/yr
Top spf lip balm bulk products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Chap-Ice | 12-Count Assorted Mini Lip Balm Pack & 1 Lip Balm Keychain with Swivel Clip | Made in USA | 4 Flavors - Cherry Citrus Orange Kiwi Lime & Beeswax (0.10oz/3g Each)
CHAP-ICE$14.084.7★2,423 rev
Chap-Ice | Premium and Traditional Lip Balm for Chapped Dry or Windburned Lips | Pocket Size Display with Assorted Flavors - Cherry Citrus Orange Kiwi Lime - 50 Mini Sticks (0.10oz/3g)
CHAP-ICE$31.704.7★1,673 rev
Chap-Ice | Premium and Traditional Lip Balm for Chapped Dry or Windburned Lips | 3 Flavor Assorted (SPF-15) - Cherry Moisture & Watermelon - 24 Sticks (0.15oz/4.25g)
CHAP-ICE$21.714.7★2,360 rev
Carmex Daily Care Minis Moisturizing Lip Balm Tubes SPF 15 Multi-Flavor Lip Balm Pack 15 Count (3 Packs of 5)
Carmex$17.914.7★1,237 rev
Moisturizing Lip Balm SPF 15 6 Pack Lip Balm Sticks Hydrating & Protective Formula
CHAP-ICE$9.404.7★100 rev
Newest
by launch date
Essential Moisture Mini Lip Balm - Vanilla Mint 12 Count SPF 15 Lip Care Great for Weddings Parties Favors and Everyday Use (Variety)
OraLabs$11.453 rev
Essential Moisture Mini Lip Balm - Vanilla Mint 12 Count SPF 15 Lip Care Great for Weddings Parties Favors and Everyday Use
OraLabs$11.5410 rev
Chap Ice Original Lip Balm (Original)
CHAP-ICE$8.263 rev
Yopela Mini Lip Balm Bulk 42 Pack Natural Lip Balms with Vitamin E and Coconut Oil Moisturizing and Nourishing Dry Cracked Lips 14 Flavors Chap Sticks Small Gift Party Favors for Kids Adults
Yopela$8.68185 rev
Mini Lip Balm 50 Pack Natural Lip Balms with Vitamin E and Coconut Oil. Moisturizes for Dry Lips Perfect for Party Favors Gift Bags and Small Gifts-13 Flavors
HCKLM$10.19465 rev
Trending
90-day click momentumEssential Moisture Mini Lip Balm - Vanilla Mint 12 Count SPF 15 Lip Care Great for Weddings Parties Favors and Everyday Use (Variety)
OraLabs$11.455.0★
Essential Moisture Mini Lip Balm - Vanilla Mint 12 Count SPF 15 Lip Care Great for Weddings Parties Favors and Everyday Use
OraLabs$11.544.8★
Chap Ice Original Lip Balm (Original)
CHAP-ICE$8.265.0★
Mini Lip Balm 25 Pack Natural Lip Balms with Vitamin E and Coconut Oil. Moisturizes for Dry Lips Perfect for Christmas Gifts Party Favors Gift Bags and Small Gifts-13 Flavors
HCKLM$6.884.6★
Yopela Mini Lip Balm Bulk 42 Pack Natural Lip Balms with Vitamin E and Coconut Oil Moisturizing and Nourishing Dry Cracked Lips 14 Flavors Chap Sticks Small Gift Party Favors for Kids Adults
Yopela$8.684.7★
What buyers say about spf lip balm bulk
What buyers praise and complain about, mined from review topics.What buyers love
“moisturizes also”
“Quality item b. Great consistent product”
“Good Price”
“Convenient size”
“Very soft”
“Good they smell really good and are hydrating”
“Perfect for gifts”
“As Advertised”
“Does the job”
“Convenient”
What buyers complain about
“A get size not the standard”
“Not moisturizing”
“Not as good as the original”
“non-scented formula has never done this to me before”
“Just wish the formula was thicker so it stayed put on my lips”
“Not much works”
“I dont prefer the consistency of these”
“The only drawback is that it has a greasy/oily feel on your lips”
“But I guess this is why it's so cheap”
“Hi, I just received the product and it arrived opened and appears to have been used”
Top return reasons
Common questions
- Is spf lip balm bulk profitable to sell on Amazon United States?
- The niche generates $86K/yr across 34 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is -31.2%. Flapen's verdict: Skip it (43/100).
- How competitive is the spf lip balm bulk niche?
- 9 brands and 73 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 94% of demand.
- What do buyers complain about in spf lip balm bulk?
- Top complaints mined from reviews: Size-Overall, Moist/Dry, Quality-Overall. The return rate is 0.3%.
- When does demand for spf lip balm bulk peak?
- Demand peaks in Feb–May–Dec; the busiest month runs 2.5× the quietest.
- What does it cost to enter the spf lip balm bulk niche?
- Listings span $3.71–$31.70; the average listing price is $12.40 (sweet spot $15–$100). The average incumbent carries 811 reviews — the moat a new listing must climb.