Spatula Brush Makeup

Shoppers searched for this 233K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $194K a year.

Searches, last 12 months

233K

Growth, 90 days vs prior 90

-8.9%

Conversion, latest week

7.3%

Market size, estimated

$194Ka year

Peak month

February5.7× the quietest month

Top search term

spatula brush makeup37K searches a year

Listings sell for $11.34 on average, from $4.77 to $26.46. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At $11.34 that is $9K to $11K a year per listing.

Average price

$11.34under the $15 to $100 sweet spot

Price range

$4.77–$26.46

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

750–1,000

Revenue per listing a year

$9K–$11K

Returns

1.1%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #137 within Face. It carries 615 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

91%

Out of stock, average day

0.0%

Average rank

#137in Face

Average rating

4.24 starsAmazon United States average 4.42 stars

Average reviews

615per listing

Listings tracked

11

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

37 months