Spa Headband

Shoppers searched for this 3.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -24.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

3.5M

Growth, 90 days vs prior 90

-24.1%

Conversion, latest week

4.4%

Market size, estimated

$1.3Ma year

Peak month

December2.8× the quietest month

Top search term

spa headband579K searches a year

Listings sell for $8.30 on average, from $4.80 to $13.67. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 4,000 to 5,000 of them. At $8.30 that is $33K to $42K a year per listing.

Average price

$8.30under the $15 to $100 sweet spot

Price range

$4.80–$13.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

4,000–5,000

Revenue per listing a year

$33K–$42K

Returns

1.6%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #44 within Headbands. It carries 3,162 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#44in Headbands

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

3,162per listing

Listings tracked

11

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

38 months