Spa

Shoppers searched for this 3.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $552K a year.

Searches, last 12 months

3.7M

Growth, 90 days vs prior 90

-7.0%

Conversion, latest week

0.6%

Market size, estimated

$552Ka year

Peak month

December4.5× the quietest month

Top search term

spa2.7M searches a year

Listings sell for $25.52 on average, from $3.67 to $497.29. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $25.52 that is $6K to $13K a year per listing.

Average price

$25.52inside the $15 to $100 sweet spot

Price range

$3.67–$497.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

250–500

Revenue per listing a year

$6K–$13K

Returns

1.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #79 within Eyes. It carries 10,309 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

2.4%

Average rank

#79in Eyes

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

10,309per listing

Listings tracked

70

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

5Amazon's first-year sales bar

Average brand age

42 months