Sol De Janeiro Body Oil
FailThe top 5 brands take 100% of clicks, so Sol De Janeiro Body Oil is a Fail.
- Flapen Score
- 45 / 100Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 4845
- Market size
- $696K/yr259K searches / yr
- 90-day growth
- -22.4%search demand this quarter
- Competition
- 83%top-5 click share · 3 brands · 22 sellers
Flapen Score
Sol De Janeiro Body Oil against its category
The dotted line is the Beauty & Personal Care average. Past it, Sol De Janeiro Body Oil is stronger. Inside it, weaker.
Market
The Sol De Janeiro Body Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Sol De Janeiro Body Oil 259K times last year and spent an estimated $696K. All 3 brands take every click. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 7.4% of those searches ended in a purchase.
Shoppers searched for this 259K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved -22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $696K a year.
- Searches, last 12 months
- 259K
- Growth, 90 days vs prior 90
- -22.4%
- Conversion, latest week
- 7.4%
- Market size, estimated
- $696Ka year
- Peak month
- June9.3× the quietest month
- Top search term
- sol de janeiro body oil65K searches a year
02 · Price
A sale here is worth $36.39.
Listings sell for $36.39 on average, from $12.07 to $77.39. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At $36.39 that is $55K to $73K a year per listing.
- Average price
- $36.39inside the $15 to $100 sweet spot
- Price range
- $12.07–$77.39
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $55K–$73K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #259 within Oils. It carries 1,942 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 60%
- Prime listings
- 100%
- Out of stock, average day
- 8.5%
- Average rank
- #259in Oils
- Average rating
- 4.68 starsAmazon United States average 4.42 stars
- Average reviews
- 1,942per listing
- Listings tracked
- 10
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Sol De Janeiro Body Oil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.
Brands
3 rising
Sellers
22
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
0%
- Brand 173%
- Brand 225%
- Brand 32%
Demand
Sol De Janeiro Body Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 9.3×
Search terms
Top Sol De Janeiro Body Oil search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sol de janeiro body oil65K/yr
- sol de janeiro oil30K/yr
- palmers brazilian cocoa oil41K/yr
- bum bum body oil12K/yr
- brazilian body oil13K/yr
- palmers brazilian coco firming oil12K/yr
- palmers firming body oil9K/yr
- brazilian coco firming oil11K/yr
- bum bum oil8K/yr
- brazilian oil5K/yr
Reviews and returns
What reviews say buyers love and hate about Sol De Janeiro Body Oil
We read the reviews and the return reasons for every product selling here.
“Dislike the smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sol De Janeiro Body Oil questions
Answered from the same tracked data.









