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Softball Hair Ties

Maybe

An estimated 0.5% of orders come back. But shoppers spend an estimated $39K a year here, so Softball Hair Ties is a Maybe.

Filters Trending
Flapen Score
62
62 / 100
Top 5% of 10,978 Beauty & Personal Care niches · +14 vs the category median of 48
Market size
$39K/yr59K searches / yr
90-day growth
+116.1%search demand this quarter
Competition
40%top-5 click share · 26 brands · 37 sellers

Flapen Score

Softball Hair Ties against its category

The dotted line is the Beauty & Personal Care average. Past it, Softball Hair Ties is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Softball Hair Ties market on Amazon at a glance

Shoppers on Amazon United States searched for Softball Hair Ties 59K times last year and spent an estimated $39K. The top 5 brands take 59% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 5.9% of those searches ended in a purchase.

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +116.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.

Searches, last 12 months
59K
Growth, 90 days vs prior 90
+116.1%
Conversion, latest week
5.9%
Market size, estimated
$39Ka year
Peak month
April10.9× the quietest month
Top search term
softball hair ties39K searches a year

02 · Price

A sale here is worth $11.16.

Listings sell for $11.16 on average, from $3.52 to $23.65. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $11.16 that is $0 to $1K a year per listing.

Average price
$11.16under the $15 to $100 sweet spot
Price range
$3.52–$23.65
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #1,216 within Elastics & Ties. It carries 497 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
2.8%
Average rank
#1,216in Elastics & Ties
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
497per listing
Listings tracked
37

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Softball Hair Ties products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.

Brands

26 rising

Sellers

37

Top-5 brand share

59%

Top 20: 94%

Top-5 click share

40%

Top 20: 81%

Open market

38%

  • Brand 132%
  • Brand 210%
  • Brand 37%
  • Brand 46%
  • Brand 54%
  • Brand 63%

Demand

Softball Hair Ties search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 10.9×

Reviews and returns

What reviews say buyers love and hate about Softball Hair Ties

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
36%of negative reviews mention “Stretchability/Expandability/Elasticity”
0.5%of orders come back
“Zero stretch”
A buyer, on “Stretchability/Expandability/Elasticity”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Softball Hair Ties questions

Answered from the same tracked data.