Soft Wave Brush

Shoppers searched for this 346K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -1.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $211K a year.

Searches, last 12 months

346K

Growth, 90 days vs prior 90

-1.4%

Conversion, latest week

7.1%

Market size, estimated

$211Ka year

Peak month

March1.7× the quietest month

Top search term

hard brush73K searches a year

Listings sell for $8.60 on average, from $4.00 to $25.33. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $8.60 that is $4K to $6K a year per listing.

Average price

$8.60under the $15 to $100 sweet spot

Price range

$4.00–$25.33

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$4K–$6K

Returns

1.3%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #249 within Hair Brushes. It carries 2,969 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

0.2%

Average rank

#249in Hair Brushes

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

2,969per listing

Listings tracked

34

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

54 months