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Smooche Korean Foundation

Maybe

The products selling today average only 3.5★. But the top 5 products take 100% of clicks, so Smooche Korean Foundation is a Maybe.

Flapen Score
60
60 / 100
Top 8% of 10,978 Beauty & Personal Care niches · +12 vs the category median of 48
Market size
$206K/yr138K searches / yr
90-day growth
+162.1%search demand this quarter
Competition
100%top-5 click share · 3 brands · 3 sellers

Flapen Score

Smooche Korean Foundation against its category

The dotted line is the Beauty & Personal Care average. Past it, Smooche Korean Foundation is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Smooche Korean Foundation market on Amazon at a glance

Shoppers on Amazon United States searched for Smooche Korean Foundation 138K times last year and spent an estimated $206K. All 3 brands take every click. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 4.9% of those searches ended in a purchase.

Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved +162.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $206K a year.

Searches, last 12 months
138K
Growth, 90 days vs prior 90
+162.1%
Conversion, latest week
4.9%
Market size, estimated
$206Ka year
Top search term
smooche korean foundation118K searches a year

02 · Price

A sale here is worth $30.66.

Listings sell for $30.66 on average, from $21.54 to $43.13. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 750 to 1,000 of them. At $30.66 that is $23K to $31K a year per listing.

Average price
$30.66inside the $15 to $100 sweet spot
Price range
$21.54–$43.13
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
750–1,000
Revenue per listing a year
$23K–$31K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 33% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #545 within Face. It carries 242 reviews at 3.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
33%
Out of stock, average day
0.0%
Average rank
#545in Face
Average rating
3.50 starsAmazon United States average 4.42 stars
Average reviews
242per listing
Listings tracked
3

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
31 months

Products

Top Smooche Korean Foundation products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 182%
  • Brand 210%
  • Brand 38%

Demand

Smooche Korean Foundation search demand

Weekly searches over the year. Pick a range.

25K15KApr '26May '26May '26May '26Jun '26Jun '26Jul '26

Reviews and returns

What reviews say buyers love and hate about Smooche Korean Foundation

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Suitability Combination Skin”
13%of negative reviews mention “Color”
<0.1%of orders come back, a rate Amazon rounds to zero
“Does NOT match color”
A buyer, on “Color”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Smooche Korean Foundation questions

Answered from the same tracked data.