smelly chapstick for teachers elementary
Skip itPrices mostly outside the sweet spot ($2.40–$12.99) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Market size
Good$681K$681K/yr · 1.7M searches
Conversion
Good5.5%search→purchase rate — share of searches ending in a sale
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Avg price
Bad$7.35avg listing price — sweet spot $15–$100
Review moat
Bad17,210.48avg incumbent reviews — the moat a new listing must climb
Growth
Bad-26.6%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand
Price range
Bad$2.40–$12.99cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, smelly chapstick for teachers elementary is a $681K/yr Amazon United States market (1.7M searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 41/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
smelly chapstick for teachers elementary market data
- Units sold / yr
- 100K–125K
- avg 2,000–2,500/product
- Revenue / yr
- $735K–$919K
- units × avg price
- Conversion rate
- 5.5%
- Avg BSR
- #154
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 88%
- Out of stock
- 0.3%
- Avg brand age
- 43 months
- Avg seller age
- 134 days
Competition & brand share
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.Brands
7 falling
Sellers
78
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
51%
Top 20: 95%
Open market
1%
- Lip Smacker91%
- eos3%
- Taste Beauty2%
- Evereden1%
- ChapStick1%
- Aquaphor1%
- Open — no brand owns it (1 brand, 1%)
Demand & seasonality
Weekly Amazon search volume, last 68 weeks — -26.6% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 5.7×
Top smelly chapstick for teachers elementary search terms
- lip smackers469K/yr
- lip smacker135K/yr
- lip smackers lip gloss103K/yr
- chapstick for kids176K/yr
- kids chapstick148K/yr
- kids lip balm104K/yr
- lip balm for kids79K/yr
- lipsmacker39K/yr
- lip smackers sets for girls75K/yr
- chapstick for girls65K/yr
Top smelly chapstick for teachers elementary products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Lip Smacker Original & Best Party Pack - 10 Moisturizing Lip Balms Classic Flavors Hydrating & Protecting - Cruelty-Free- Oatmeal Cookie
Lip Smacker$11.014.8★40,255 rev
Lip Smacker Flavored Lip Balm Flavored Moisturizing Smoothing Soft Shine Hydrating & Protecting Fun Tasty Flavors Cruelty-Free & Vegan - Cotton Candy
Lip Smacker$2.404.6★5,366 rev
Lip Smacker Liquid Lip Gloss Friendship Pack 5 Count
Lip Smacker$8.464.6★7,925 rev
Lip Smacker Lippy Pals Unicorn Flavored Moisturizing & Smoothing Soft Shine Lip Balm Hydrating & Protecting Fun Tasty Flavors Cruelty-Free & Vegan - Unicorn Magic
Lip Smacker$4.954.7★39,872 rev
Lip Smacker Coca-Cola Flavored Balm 8 Count Flavors Coke Cherry Vanilla Sprite Root Beer Orange Fanta Grape Strawberry Fanta
Lip Smacker$7.894.8★40,255 rev
Newest
by launch date
ChapStick Lip Balm Minions Banana Variety Pack (6 Sticks) Party Favors for Kids 0.15 Oz Ea
ChapStick$7.77159 rev
Lip Smacker Squishmallows Moisturizing Lip Balm Fun Soft Squishy Collectible Top Hydrates & Smooths - Cam
Lip Smacker$6.041,106 rev
Lip Smacker Rolly Lip Gloss Classic Roller-Ball Design for a Cooling Sensation Hydrating & Moisturizing Shine - Strawberry
Lip Smacker$5.061,119 rev
Lip Smacker Biggy Lip Balm Nostalgic Flavor Ultra-Moisturizing & Hydrating Clear Glossy Finish Fun & Collectible Gift for All Ages - Strawberry
Lip Smacker$6.83300 rev
Lip Smacker Rolly Lip Gloss Classic Roller-Ball Design for a Cooling Sensation Hydrating & Moisturizing Shine - Watermelon
Lip Smacker$5.051,119 rev
Trending
90-day click momentum
Lip Smacker Lip Balm Kitten Water-Meow-Lon 0.14 Ounce (80844)
Lip Smacker$5.034.7★
Lip Smacker Rolly Lip Gloss Classic Roller-Ball Design for a Cooling Sensation Hydrating & Moisturizing Shine - Watermelon
Lip Smacker$5.054.3★
Lip Smacker Rolly Lip Gloss Classic Roller-Ball Design for a Cooling Sensation Hydrating & Moisturizing Shine - Strawberry
Lip Smacker$5.064.3★
Lip Smacker Liquid Lip Gloss Friendship Pack 5 Count
Lip Smacker$8.464.6★
Taste Beauty Hershey 8-Pack Lip Balm Might Receive Different Flavors
Taste Beauty$12.994.3★
What buyers say about smelly chapstick for teachers elementary
What buyers praise and complain about, mined from review topics.What buyers love
“Fragrance free”
“Good moisturizer”
“Great gift”
“well made”
“feels really smooth”
“Great value”
“As advertised”
“Easy to use”
“Very nice non sticky smooth shine”
“Perfect color”
What buyers complain about
“Definitely doesn't moisturize”
“Smells weird”
“waste of money”
“this stick may be very disappointing”
“Makes it very inconvenient to use”
“Not much color though”
“BIG”
“Didn't work for me”
“Poor quality control”
“then became severely irritated”
Top return reasons
Common questions
- Is smelly chapstick for teachers elementary profitable to sell on Amazon United States?
- The niche generates $681K/yr across 25 tracked products. 90-day search growth is -26.6%. Flapen's verdict: Skip it (41/100).
- How competitive is the smelly chapstick for teachers elementary niche?
- 7 brands and 78 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in smelly chapstick for teachers elementary?
- Top complaints mined from reviews: Moist/Dry, Smell, Value For Money. The return rate is 0.4%.
- When does demand for smelly chapstick for teachers elementary peak?
- Demand peaks in Nov–Dec; the busiest month runs 5.7× the quietest.
- What does it cost to enter the smelly chapstick for teachers elementary niche?
- Listings span $2.40–$12.99; the average listing price is $7.35 (sweet spot $15–$100). The average incumbent carries 17,210 reviews — the moat a new listing must climb.