Smashbox Eyeliner

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.6% of those searches ended in a purchase. Searches in the last 90 days moved +8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $91K a year.

Searches, last 12 months

24K

Growth, 90 days vs prior 90

+8.4%

Conversion, latest week

16.6%

Market size, estimated

$91Ka year

Peak month

October1.8× the quietest month

Top search term

smashbox eyeliner21K searches a year

Listings sell for $23.11 on average, from $16.37 to $25.33. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $23.11 that is $6K to $12K a year per listing.

Average price

$23.11inside the $15 to $100 sweet spot

Price range

$16.37–$25.33

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

250–500

Revenue per listing a year

$6K–$12K

Returns

1.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #224 within Eyes. It carries 1,999 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#224in Eyes

Average rating

4.01 starsAmazon United States average 4.42 stars

Average reviews

1,999per listing

Listings tracked

9

The brands on the shelf have sold for 109 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

109 months