Small Spray Bottle
PassSmall Spray Bottle scores 68 out of 100, a Pass. Shoppers spend an estimated $2.1M a year here, search demand grew +15.4% this quarter, and an estimated 1.0% of orders come back.
- Flapen Score
- 68 / 100Top 2% of 10,978 Beauty & Personal Care niches · +20 vs the category median of 4868
- Market size
- $2.1M/yr2.2M searches / yr
- 90-day growth
- +15.4%search demand this quarter
- Competition
- 40%top-5 click share · 38 brands · 60 sellers
Flapen Score
Small Spray Bottle against its category
The dotted line is the Beauty & Personal Care average. Past it, Small Spray Bottle is stronger. Inside it, weaker.
Market
The Small Spray Bottle market on Amazon at a glance
Shoppers on Amazon United States searched for Small Spray Bottle 2.2M times last year and spent an estimated $2.1M. The top 5 brands take 40% of clicks. Flapen scores it 68 out of 100, a Pass.
01 · Demand
An estimated 13.4% of those searches ended in a purchase.
Shoppers searched for this 2.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.4% of those searches ended in a purchase. Searches in the last 90 days moved +15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.1M a year.
- Searches, last 12 months
- 2.2M
- Growth, 90 days vs prior 90
- +15.4%
- Conversion, latest week
- 13.4%
- Market size, estimated
- $2.1Ma year
- Peak month
- July1.6× the quietest month
- Top search term
- small spray bottle519K searches a year
02 · Price
A sale here is worth $6.92.
Listings sell for $6.92 on average, from $4.06 to $16.24. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 6,000 to 8,000 of them. At $6.92 that is $42K to $55K a year per listing.
- Average price
- $6.92under the $15 to $100 sweet spot
- Price range
- $4.06–$16.24
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250K–300K
- Units per listing a year
- 6,000–8,000
- Revenue per listing a year
- $42K–$55K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #77 within Refillable Containers. It carries 3,971 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 0.2%
- Average rank
- #77in Refillable Containers
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 3,971per listing
- Listings tracked
- 47
04 · Newcomers
5 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Small Spray Bottle products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
38 rising
Sellers
60
Top-5 brand share
40%
Top 20: 85%
Top-5 click share
40%
Top 20: 78%
Open market
54%
- Brand 111%
- Brand 29%
- Brand 38%
- Brand 47%
- Brand 56%
- Brand 66%
Demand
Small Spray Bottle search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Small Spray Bottle search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- small spray bottle519K/yr
- travel spray bottle336K/yr
- mini spray bottle325K/yr
- spray bottles small194K/yr
- small spray bottles 4 oz146K/yr
- travel size spray bottle127K/yr
- small spray bottles100K/yr
- small spray bottle 2 oz77K/yr
- small spray bottles 8 oz60K/yr
- spray bottle small57K/yr
Reviews and returns
What reviews say buyers love and hate about Small Spray Bottle
We read the reviews and the return reasons for every product selling here.
“Breaks Easily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Small Spray Bottle questions
Answered from the same tracked data.









