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Small Scissors Beauty

Fail

Prices span $3.85–$10.04, mostly outside the sweet spot, so Small Scissors Beauty is a Fail.

Flapen Score
48
48 / 100
Ranks 5,071 of 10,978 Beauty & Personal Care niches · on the category median
Market size
$304K/yr295K searches / yr
90-day growth
-1.1%search demand this quarter
Competition
65%top-5 click share · 15 brands · 35 sellers

Flapen Score

Small Scissors Beauty against its category

The dotted line is the Beauty & Personal Care average. Past it, Small Scissors Beauty is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Small Scissors Beauty market on Amazon at a glance

Shoppers on Amazon United States searched for Small Scissors Beauty 295K times last year and spent an estimated $304K. The top 5 brands take 72% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 15.4% of those searches ended in a purchase.

Shoppers searched for this 295K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.4% of those searches ended in a purchase. Searches in the last 90 days moved -1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $304K a year.

Searches, last 12 months
295K
Growth, 90 days vs prior 90
-1.1%
Conversion, latest week
15.4%
Market size, estimated
$304Ka year
Peak month
January1.5× the quietest month
Top search term
small scissors for grooming57K searches a year

02 · Price

A sale here is worth $6.68.

Listings sell for $6.68 on average, from $3.85 to $10.04. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At $6.68 that is $13K to $17K a year per listing.

Average price
$6.68under the $15 to $100 sweet spot
Price range
$3.85–$10.04
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
2,000–2,500
Revenue per listing a year
$13K–$17K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #19 within Men's. It carries 2,939 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#19in Men's
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
2,939per listing
Listings tracked
19

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
48 months

Products

Top Small Scissors Beauty products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 flat

Sellers

35

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

23%

  • Brand 127%
  • Brand 221%
  • Brand 313%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Small Scissors Beauty search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Small Scissors Beauty search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • small scissors for grooming57K/yr
  • beauty scissors25K/yr
  • cosmetic scissors21K/yr
  • pubic hair scissors16K/yr
  • bathroom scissors17K/yr
  • small hair scissors16K/yr
  • facial hair scissors17K/yr
  • eyelash scissors16K/yr
  • facial scissors15K/yr
  • lash scissors15K/yr

Reviews and returns

What reviews say buyers love and hate about Small Scissors Beauty

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Quality-Overall”
0.8%of orders come back
“Literal garbage”
A buyer, on “Quality-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Small Scissors Beauty questions

Answered from the same tracked data.