Small Perfumes for Women

Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months

88K

Growth, 90 days vs prior 90

-6.3%

Conversion, latest week

2.0%

Market size, estimated

$51Ka year

Peak month

December3.6× the quietest month

Top search term

scentbird perfume for women32K searches a year

Listings sell for $28.91 on average, from $6.13 to $57.02. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $28.91 that is $0 to $3K a year per listing.

Average price

$28.91inside the $15 to $100 sweet spot

Price range

$6.13–$57.02

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

0.8%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #8,383 within Women's. It carries 3,168 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

1.2%

Average rank

#8,383in Women's

Average rating

4.25 starsAmazon United States average 4.42 stars

Average reviews

3,168per listing

Listings tracked

24

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

47 months