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Small Nail Clippers

Fail

The top 5 products take 100% of clicks, so Small Nail Clippers is a Fail.

Flapen Score
35
35 / 100
Ranks 10,006 of 10,978 Beauty & Personal Care niches · −13 vs the category median of 48
Market size
$109K/yr150K searches / yr
90-day growth
+7.5%search demand this quarter
Competition
100%top-5 click share · 4 brands · 25 sellers

Flapen Score

Small Nail Clippers against its category

The dotted line is the Beauty & Personal Care average. Past it, Small Nail Clippers is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Small Nail Clippers market on Amazon at a glance

Shoppers on Amazon United States searched for Small Nail Clippers 150K times last year and spent an estimated $109K. All 4 brands take every click. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 12.4% of those searches ended in a purchase.

Shoppers searched for this 150K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.4% of those searches ended in a purchase. Searches in the last 90 days moved +7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $109K a year.

Searches, last 12 months
150K
Growth, 90 days vs prior 90
+7.5%
Conversion, latest week
12.4%
Market size, estimated
$109Ka year
Peak month
December1.2× the quietest month
Top search term
small nail clippers48K searches a year

02 · Price

A sale here is worth $5.83.

Listings sell for $5.83 on average, from $2.86 to $7.37. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 2,000 to 2,500 of them. At $5.83 that is $12K to $15K a year per listing.

Average price
$5.83under the $15 to $100 sweet spot
Price range
$2.86–$7.37
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
2,000–2,500
Revenue per listing a year
$12K–$15K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

40% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #63 within Tools & Accessories. It carries 1,368 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
40%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#63in Tools & Accessories
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
1,368per listing
Listings tracked
5

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
52 months

Products

Top Small Nail Clippers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

4 flat

Sellers

25

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 176%
  • Brand 217%
  • Brand 34%
  • Brand 44%
  • Open — no brand owns it (0%)

Demand

Small Nail Clippers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Small Nail Clippers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • small nail clippers48K/yr
  • nail clippers with file25K/yr
  • nail clipper with file14K/yr
  • cut nails11K/yr
  • nail clippers and file8K/yr
  • nail clippers small8K/yr
  • small fingernail clippers6K/yr
  • small nail clipper7K/yr
  • black nail clippers7K/yr
  • nail clipper and file7K/yr

Reviews and returns

What reviews say buyers love and hate about Small Nail Clippers

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Size-Overall”
0.4%of orders come back
“The case is small”
A buyer, on “Size-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Small Nail Clippers questions

Answered from the same tracked data.