Small Hair Rollers

Shoppers searched for this 131K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -4.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.

Searches, last 12 months

131K

Growth, 90 days vs prior 90

-4.8%

Conversion, latest week

4.0%

Market size, estimated

$55Ka year

Peak month

January1.2× the quietest month

Top search term

small hair rollers32K searches a year

Listings sell for $10.38 on average, from $3.89 to $29.67. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $10.38 that is $0 to $1K a year per listing.

Average price

$10.38under the $15 to $100 sweet spot

Price range

$3.89–$29.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

3.5%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #173 within Hair Rollers. It carries 2,311 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

0.2%

Average rank

#173in Hair Rollers

Average rating

4.19 starsAmazon United States average 4.42 stars

Average reviews

2,311per listing

Listings tracked

88

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

50 months