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Slick Back Hair Products

Maybe

An estimated 0.8% of orders come back. But the average product has 5,050 reviews to catch up to, so Slick Back Hair Products is a Maybe.

Flapen Score
62
62 / 100
Top 5% of 10,978 Beauty & Personal Care niches · +14 vs the category median of 48
Market size
$794K/yr771K searches / yr
90-day growth
-0.1%search demand this quarter
Competition
42%top-5 click share · 24 brands · 92 sellers

Flapen Score

Slick Back Hair Products against its category

The dotted line is the Beauty & Personal Care average. Past it, Slick Back Hair Products is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Slick Back Hair Products market on Amazon at a glance

Shoppers on Amazon United States searched for Slick Back Hair Products 771K times last year and spent an estimated $794K. The top 5 brands take 69% of clicks. Demand peaks in Feb. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 6.4% of those searches ended in a purchase.

Shoppers searched for this 771K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $794K a year.

Searches, last 12 months
771K
Growth, 90 days vs prior 90
-0.1%
Conversion, latest week
6.4%
Market size, estimated
$794Ka year
Peak month
February1.5× the quietest month
Top search term
slick back hair products327K searches a year

02 · Price

A sale here is worth $16.07.

Listings sell for $16.07 on average, from $5.02 to $51.60. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At $16.07 that is $16K to $20K a year per listing.

Average price
$16.07inside the $15 to $100 sweet spot
Price range
$5.02–$51.60
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
1,000–1,250
Revenue per listing a year
$16K–$20K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #162 within Creams & Lotions. It carries 5,050 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#162in Creams & Lotions
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
5,050per listing
Listings tracked
38

04 · Newcomers

5 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
5Amazon's first-year sales bar
Average brand age
59 months

Products

Top Slick Back Hair Products products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

24 rising

Sellers

92

Top-5 brand share

69%

Top 20: 97%

Top-5 click share

42%

Top 20: 83%

Open market

27%

  • Brand 132%
  • Brand 223%
  • Brand 35%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Slick Back Hair Products search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.5×

Search terms

Top Slick Back Hair Products search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • slick back hair products327K/yr
  • slick back129K/yr
  • dae hair products122K/yr
  • hair slick back28K/yr
  • hair slick21K/yr
  • slick back stuff20K/yr
  • dae travel size13K/yr
  • slick back hair18K/yr
  • slick back must haves13K/yr
  • dae vanilla4K/yr

Reviews and returns

What reviews say buyers love and hate about Slick Back Hair Products

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Quality-Overall”
7%of negative reviews mention “Hair Related”
0.8%of orders come back
“it doesnt hold the hair well”
A buyer, on “Hair Related”7% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Slick Back Hair Products questions

Answered from the same tracked data.