Slick and Slay Hair Gel
FailShoppers spend an estimated $52K a year here, so Slick and Slay Hair Gel is a Fail.
- Flapen Score
- 46 / 100Ranks 6,013 of 10,978 Beauty & Personal Care niches · −2 vs the category median of 4846
- Market size
- $52K/yr88K searches / yr
- 90-day growth
- +43.9%search demand this quarter
- Competition
- 76%top-5 click share · 10 brands · 59 sellers
Flapen Score
Slick and Slay Hair Gel against its category
The dotted line is the Beauty & Personal Care average. Past it, Slick and Slay Hair Gel is stronger. Inside it, weaker.
Market
The Slick and Slay Hair Gel market on Amazon at a glance
Shoppers on Amazon United States searched for Slick and Slay Hair Gel 88K times last year and spent an estimated $52K. The top 5 brands take 89% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 4.3% of those searches ended in a purchase.
Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +43.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.
- Searches, last 12 months
- 88K
- Growth, 90 days vs prior 90
- +43.9%
- Conversion, latest week
- 4.3%
- Market size, estimated
- $52Ka year
- Top search term
- adan slick me down hair gel28K searches a year
02 · Price
A sale here is worth $13.91.
Listings sell for $13.91 on average, from $3.88 to $24.80. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $13.91 that is $3K to $7K a year per listing.
- Average price
- $13.91under the $15 to $100 sweet spot
- Price range
- $3.88–$24.80
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$7K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
77% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #869 within Gels. It carries 3,510 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 85%
- Out of stock, average day
- 0.0%
- Average rank
- #869in Gels
- Average rating
- 4.32 starsAmazon United States average 4.42 stars
- Average reviews
- 3,510per listing
- Listings tracked
- 13
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 71 months
Products
Top Slick and Slay Hair Gel products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Kaleidoscope X Da Brat So So Slick Braid and Grip Gel 8 oz
- Price
- $14.06
- Rating
- 4.6/5
- Reviews
- 684
- Age
- 3y ago

Kaleidoscope X Da Brat So So Slick Braid and Grip Gel (3.4 Oz)
- Price
- $10.68
- Rating
- 4.6/5
- Reviews
- 684
- Age
- 9mo ago

BASK & LATHER Strong Hold Edge Control Gel with Castor Oil Non-Greasy Non-Flaking No White Cast Long Lasting Supports Hair Growth Natural Formula For All Hair Types 5.3 Fl Oz
- Price
- $16.30
- Rating
- 4.2/5
- Reviews
- 16,884
- Age
- 2y ago

Kaleidoscope X Da Brat So So Slick Braid and Grip Gel (16 Oz)
- Price
- $24.80
- Rating
- 4.6/5
- Reviews
- 684
- Age
- 11mo ago

she is bomb collection Slick & Slay All in One Hair Gel 5.07 fl oz.
- Price
- $11.60
- Rating
- 4.2/5
- Reviews
- 288
- Age
- 6y ago
Trending
estimated 90-day click momentum
Soo slick Jumpsuits for Women - Tummy Control Square Neck Ribbed Sleeveless | Shapewear Rompers One Piece Workout Clothes (Small)
- Price
- $24.07
- Rating
- 4.1/5
- Reviews
- 370
- Age
- 3y ago

Kaleidoscope X Da Brat So So Slick Braid and Grip Gel (3.4 Oz)
- Price
- $10.68
- Rating
- 4.6/5
- Reviews
- 684
- Age
- 9mo ago

Jaycee Naturals Slick Me Edge Control for 4C Hair - Water-Based Hair Gel Firm Hold for Textured Hair Locs Braids & Updos - Long-Lasting Hold No Residue Non Greasy No Flaking 4 Oz
- Price
- $14.04
- Rating
- 3.8/5
- Reviews
- 52
- Age
- 1y ago

Esha Slick N Slay Braiding Gel - 3-in-1 Ultra Extreme Hold Hydrating & Conditioning Gel for Hair Locs Twists Braids (PEACH 5 oz.)
- Price
- $11.95
- Rating
- 4.4/5
- Reviews
- 1,596
- Age
- 3y ago

Kaleidoscope X Da Brat So So Slick Braid and Grip Gel (16 Oz)
- Price
- $24.80
- Rating
- 4.6/5
- Reviews
- 684
- Age
- 11mo ago
Newest
by launch date
Kaleidoscope X Da Brat So So Slick Braid and Grip Gel (3.4 Oz)
- Price
- $10.68
- Rating
- 4.6/5
- Reviews
- 684
- Age
- 9mo ago

Kaleidoscope X Da Brat So So Slick Braid and Grip Gel (16 Oz)
- Price
- $24.80
- Rating
- 4.6/5
- Reviews
- 684
- Age
- 11mo ago

Jaycee Naturals Slick Me Edge Control for 4C Hair - Water-Based Hair Gel Firm Hold for Textured Hair Locs Braids & Updos - Long-Lasting Hold No Residue Non Greasy No Flaking 4 Oz
- Price
- $14.04
- Rating
- 3.8/5
- Reviews
- 52
- Age
- 1y ago

Edge Control Gel for Women Strong Hold Hair Braiding Gel Firm Hold Hair Styling Wax Natural Edge Lock & Fixer for Women & Men Non-Greasy No Flaking (Edge Control Gel 4.2 Oz)
- Price
- $9.68
- Rating
- 4.2/5
- Reviews
- 1,494
- Age
- 1y ago

BASK & LATHER Strong Hold Edge Control Gel with Castor Oil Non-Greasy Non-Flaking No White Cast Long Lasting Supports Hair Growth Natural Formula For All Hair Types 5.3 Fl Oz
- Price
- $16.30
- Rating
- 4.2/5
- Reviews
- 16,884
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 76% of clicks. A locked shelf that new listings rarely crack.
Brands
10 rising
Sellers
59
Est. top-5 brand share
89%
Top 20: 100%
Est. top-5 click share
76%
Top 20: 100%
Open market
8%
- Kaleidoscope Hair Products62%
- BASK & LATHER9%
- she is bomb collection9%
- Jaycee Naturals5%
- Soo slick5%
- Dolahair3%
- Open — no brand owns it (4 brands, 8%)
Demand
Slick and Slay Hair Gel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 2.9× · 9 of 12 months tracked
Search terms
Top Slick and Slay Hair Gel search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- adan slick me down hair gel28K/yr
- so so slick11K/yr
- slick me down hair gel6K/yr
- so so slick braid and grip gel5K/yr
- da brat soso slick braiding gel6K/yr
- slick and slay hair gel10K/yr
- slick and slay4K/yr
- esha slick and slay braid and edge gel2K/yr
- so so slick gel13K/yr
- so so slick braid and grip gel kaleidoscope2K/yr
Reviews and returns
What reviews say buyers love and hate about Slick and Slay Hair Gel
We read the reviews and the return reasons for every product selling here.
“Leaves residue”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Slick and Slay Hair Gel questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









