Skinn

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved -24.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

-24.2%

Conversion, latest week

5.8%

Market size, estimated

$1.7Ma year

Peak month

February2.6× the quietest month

Top search term

bliss291K searches a year

Listings sell for $27.04 on average, from $9.99 to $62.72. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,250 to 1,500 of them. At $27.04 that is $34K to $41K a year per listing.

Average price

$27.04inside the $15 to $100 sweet spot

Price range

$9.99–$62.72

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

1,250–1,500

Revenue per listing a year

$34K–$41K

Returns

1.1%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #97 within Cleansers. It carries 4,126 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

5.4%

Average rank

#97in Cleansers

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

4,126per listing

Listings tracked

11

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

59 months