Skin So Soft Lotion

Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved +112.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $179K a year.

Searches, last 12 months

69K

Growth, 90 days vs prior 90

+112.1%

Conversion, latest week

11.0%

Market size, estimated

$179Ka year

Peak month

July3.7× the quietest month

Top search term

skin so soft lotion41K searches a year

Listings sell for $23.73 on average, from $17.77 to $37.47. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $23.73 that is $12K to $18K a year per listing.

Average price

$23.73inside the $15 to $100 sweet spot

Price range

$17.77–$37.47

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

500–750

Revenue per listing a year

$12K–$18K

Returns

0.7%of orders · Amazon United States median 2.1%

25% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #510 within Lotions. It carries 2,501 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

25%

Prime listings

100%

Out of stock, average day

1.7%

Average rank

#510in Lotions

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

2,501per listing

Listings tracked

8

The brands on the shelf have sold for 83 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

83 months