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Sins N Lashes Serum

Maybe

Shoppers spend an estimated $12.3M a year here. But the top 5 brands take 100% of clicks, so Sins N Lashes Serum is a Maybe.

Flapen Score
54
54 / 100
Top 22% of 10,978 Beauty & Personal Care niches · +6 vs the category median of 48
Market size
$12.3M/yr3.0M searches / yr
90-day growth
-14.2%search demand this quarter
Competition
93%top-5 click share · 2 brands · 6 sellers

Flapen Score

Sins N Lashes Serum against its category

The dotted line is the Beauty & Personal Care average. Past it, Sins N Lashes Serum is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sins N Lashes Serum market on Amazon at a glance

Shoppers on Amazon United States searched for Sins N Lashes Serum 3.0M times last year and spent an estimated $12.3M. All 2 brands take every click. Demand peaks in Jan–Oct–Dec. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 9.1% of those searches ended in a purchase.

Shoppers searched for this 3.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.1% of those searches ended in a purchase. Searches in the last 90 days moved -14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12.3M a year.

Searches, last 12 months
3.0M
Growth, 90 days vs prior 90
-14.2%
Conversion, latest week
9.1%
Market size, estimated
$12.3Ma year
Peak month
December2.2× the quietest month
Top search term
babe lash eyelash serum1.4M searches a year

02 · Price

A sale here is worth $44.85.

Listings sell for $44.85 on average, from $21.54 to $77.29. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 25,000 to 30,000 of them. At $44.85 that is $1.1M to $1.3M a year per listing.

Average price
$44.85inside the $15 to $100 sweet spot
Price range
$21.54–$77.29
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
200K–250K
Units per listing a year
25,000–30,000
Revenue per listing a year
$1.1M–$1.3M
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #27 within Eyes. It carries 11,709 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#27in Eyes
Average rating
4.26 starsAmazon United States average 4.42 stars
Average reviews
11,709per listing
Listings tracked
7

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Sins N Lashes Serum products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

0%

  • Brand 194%
  • Brand 26%

Demand

Sins N Lashes Serum search demand

Weekly searches over the year, seasonality beneath. Pick a range.

125K75KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Sins N Lashes Serum search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • babe lash eyelash serum1.4M/yr
  • babe lash731K/yr
  • babe lash serum292K/yr
  • terez and honor eyelash growth serum149K/yr
  • babe original lash serum101K/yr
  • babelash53K/yr
  • divalash serum pestaas42K/yr
  • lash by maya43K/yr
  • lash by maya serum56K/yr
  • divalash30K/yr

Reviews and returns

What reviews say buyers love and hate about Sins N Lashes Serum

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Value For Money”
36%of negative reviews mention “Allergies”
1.2%of orders come back
“Allergic Reaction”
A buyer, on “Allergies”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Sins N Lashes Serum questions

Answered from the same tracked data.