Single Lashes

Shoppers searched for this 346K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved +7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $229K a year.

Searches, last 12 months

346K

Growth, 90 days vs prior 90

+7.0%

Conversion, latest week

5.2%

Market size, estimated

$229Ka year

Peak month

October3.4× the quietest month

Top search term

ardell lash clusters85K searches a year

Listings sell for $12.84 on average, from $5.28 to $22.77. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $12.84 that is $10K to $13K a year per listing.

Average price

$12.84under the $15 to $100 sweet spot

Price range

$5.28–$22.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

750–1,000

Revenue per listing a year

$10K–$13K

Returns

1.1%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #372 within Makeup Brushes & Tools. It carries 1,571 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

0.6%

Average rank

#372in Makeup Brushes & Tools

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

1,571per listing

Listings tracked

26

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

5Amazon's first-year sales bar

Average brand age

27 months