Skip to content
50

single blade razors for men

Worth a look

Shows a sweet-spot price point ($39.31 avg), but soft demand (-10.1% this quarter) keeps it on the watch list.

Market size 23Growth 20Conversion 28Competition 69Returns 94Price range 40Avg price 95Brand share 47Review moat 25Quality gap 80

Avg price

Incredible$39.31

avg listing price — sweet spot $15–$100

Returns

Great1.1%

return rate — above 5% kills the launch gate

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Price range

Okay$5.13–$218.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Review moat

Okay3,976.86

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$93K

$93K/yr · 106K searches

Growth

Bad-10.1%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, single blade razors for men is a $93K/yr Amazon United States market (106K searches/yr). The top 5 brands hold 77% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

single blade razors for men market data

Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
$98K–$118K
units × avg price
Conversion rate
2.2%
Avg BSR
#96
Page quality
0%
Prime
97%
Sponsored
92%
Out of stock
5.7%
Avg brand age
78 months
Avg seller age
143 days

Competition & brand share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 rising

Sellers

23

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

43%

Top 20: 82%

Open market

17%

  • Parker Safety Razor43%
  • BULIMICA10%
  • Supply10%
  • Bambaw7%
  • MANSCAPED6%
  • Leaf Shave6%
  • Open — no brand owns it (10 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -10.1% search growth over the last 90 days.
3K2KHoliday '24Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Top single blade razors for men search terms

  • single edge razor51K/yr
  • parker safety razor23K/yr
  • single edge safety razor15K/yr
  • parker razor15K/yr
  • single edge razors for men3K/yr
All search terms

Top single blade razors for men products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$4K8%$7K12%$11K16%$15K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about single blade razors for men

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall24%

“Excellent Quality”

Value For Money13%

“Good for price”

Ease Of Use9%

“easy to replace”

Durability5%

“Durable metal material”

Design-Overall4%

“the design is perfect”

Soft Feel4%

“Smooth shave”

Advertised Vs Actual Product4%

“As advertised”

Weight Light3%

“It is very lightweight”

Efficiency3%

“Does job well”

Safe To Use3%

“affordable safety razor”

What buyers complain about

Quality-Overall11%

“Not quite the quality I expected”

Durability10%

“Didnt last”

Ease Of Use9%

“more awkward to use”

Value For Money6%

“Not worth the price”

Size-Overall4%

“is quite small”

Functionality-Overall4%

“Doesnt work”

Product Condition3%

“doubt if its new or not”

Design-Overall3%

“Very poorly designed razer”

Allergies3%

“He gets a rash everytime he shaves”

Weight Heavy3%

“almost too heavy”

Top return reasons

Functionality-Overall19%
Advertised Vs Actual Product10%
Quality-Overall9%
Size-Overall8%
Defective Material/Parts6%
Ease Of Use5%
Comfort-Overall5%
Product Condition5%
Damage/Burn Hair4%
Weight Heavy4%

Common questions

Is single blade razors for men profitable to sell on Amazon United States?
The niche generates $93K/yr across 37 tracked products. 2 of 7 products launched in the last 360 days are still selling. 90-day search growth is -10.1%. Flapen's verdict: Worth a look (50/100).
How competitive is the single blade razors for men niche?
16 brands and 23 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 77% of demand.
What do buyers complain about in single blade razors for men?
Top complaints mined from reviews: Quality-Overall, Durability, Ease Of Use. The return rate is 1.1%.
When does demand for single blade razors for men peak?
Demand is steady year-round — the busiest month runs 1.2× the quietest.
What does it cost to enter the single blade razors for men niche?
Listings span $5.13–$218.31; the average listing price is $39.31 (sweet spot $15–$100). The average incumbent carries 3,977 reviews — the moat a new listing must climb.