Silver Gel Nail Polish

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved +5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months

116K

Growth, 90 days vs prior 90

+5.7%

Conversion, latest week

7.4%

Market size, estimated

$68Ka year

Peak month

December1.6× the quietest month

Top search term

silver gel polish68K searches a year

Listings sell for $7.98 on average, from $5.72 to $11.27. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $7.98 that is $798 to $2K a year per listing.

Average price

$7.98under the $15 to $100 sweet spot

Price range

$5.72–$11.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$798–$2K

Returns

1.4%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #127 within Gel Polish. It carries 4,329 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

2.8%

Average rank

#127in Gel Polish

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

4,329per listing

Listings tracked

27

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months