Silver Eyeliner
FailShoppers spend an estimated $41K a year here, so Silver Eyeliner is a Fail.
- Flapen Score
- 49 / 100Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 4849
- Market size
- $41K/yr60K searches / yr
- 90-day growth
- -2.2%search demand this quarter
- Competition
- 52%top-5 click share · 18 brands · 62 sellers
Flapen Score
Silver Eyeliner against its category
The dotted line is the Beauty & Personal Care average. Past it, Silver Eyeliner is stronger. Inside it, weaker.
Market
The Silver Eyeliner market on Amazon at a glance
Shoppers on Amazon United States searched for Silver Eyeliner 60K times last year and spent an estimated $41K. The top 5 brands take 73% of clicks. Demand peaks in Oct. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 8.6% of those searches ended in a purchase.
Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved -2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.
- Searches, last 12 months
- 60K
- Growth, 90 days vs prior 90
- -2.2%
- Conversion, latest week
- 8.6%
- Market size, estimated
- $41Ka year
- Peak month
- October2.9× the quietest month
- Top search term
- silver eyeliner43K searches a year
02 · Price
A sale here is worth $7.96.
Listings sell for $7.96 on average, from $1.33 to $23.71. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $7.96 that is $796 to $2K a year per listing.
- Average price
- $7.96under the $15 to $100 sweet spot
- Price range
- $1.33–$23.71
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $796–$2K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
65% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #219 within Eyes. It carries 6,990 reviews at 4.22 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 65%
- Prime listings
- 96%
- Out of stock, average day
- 9.8%
- Average rank
- #219in Eyes
- Average rating
- 4.22 starsAmazon United States average 4.42 stars
- Average reviews
- 6,990per listing
- Listings tracked
- 26
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 62 months
Products
Top Silver Eyeliner products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
NYX PROFESSIONAL MAKEUP Mechanical Eyeliner Pencil Silver
- Price
- $7.23
- Rating
- 4.4/5
- Reviews
- 25,719
- Age
- 14y ago

NYX PROFESSIONAL MAKEUP Epic Ink Glitz Liner Waterproof Metallic Liquid Eyeliner with Vegan Formula - Flashy Flare (Shimmer Light Grey)
- Price
- $10.05
- Rating
- 4.0/5
- Reviews
- 722
- Age
- 1y ago

wet n wild Chameleon Chrome Eyeliner Waterproof and Smudge-Proof Multichrome Color Shift Long-Lasting 18-Hour Wear Cruelty-Free & Vegan - Electric Prism
- Price
- $5.91
- Rating
- 4.5/5
- Reviews
- 2,024
- Age
- 1y ago

evpct 1Pcs Silver Glitter Sparkling Liquid Eyeliner Metallic Shimmer Light Silver Eyeliner Liquid Eye Liner Eyeshadow Pencil Face Body Glitter Makeup Longwear Waterproof Fake Eyelashes Mascara
- Price
- $7.99
- Rating
- 4.2/5
- Reviews
- 836
- Age
- 3mo ago

NYX PROFESSIONAL MAKEUP Epic Wear Metallic Liquid Liner Long-Lasting Waterproof Eyeliner - Silver Metal
- Price
- $11.17
- Rating
- 4.4/5
- Reviews
- 14,911
- Age
- 3y ago
Trending
estimated 90-day click momentum
evpct 1Pcs Silver Glitter Sparkling Liquid Eyeliner Metallic Shimmer Light Silver Eyeliner Liquid Eye Liner Eyeshadow Pencil Face Body Glitter Makeup Longwear Waterproof Fake Eyelashes Mascara
- Price
- $7.99
- Rating
- 4.2/5
- Reviews
- 836
- Age
- 3mo ago

SHEGLAM Boldline Longwear Multi-Function Gel Liner-Silver
- Price
- $6.91
- Rating
- 4.1/5
- Reviews
- 108
- Age
- 6mo ago

L.A. Girl Glitter Liner Silver Sparkles G97915
- Price
- $6.62
- Rating
- 4.5/5
- Reviews
- 11
- Age
- 1y ago

BANGFENG Ultra-Pigmented Silver Eyeliner delineador de ojos for Bold Goth-Inspired Looks Waterproof & Smudge-Proof Formula Long-Lasting & Intense Color for Dramatic and Smoky Eyes Makeup
- Price
- $5.02
- Rating
- 4.0/5
- Reviews
- 243
- Age
- 1y ago

NYX PROFESSIONAL MAKEUP Epic Inky Stix Eyeliner Mechanical Cream Gel Eyeliner Waterproof Formula With Up To 24HR Wear - 16 Silver Shock (Metallic Silver)
- Price
- $12.36
- Rating
- 4.2/5
- Reviews
- 960
- Age
- 7mo ago
Newest
by launch date
evpct 1Pcs Silver Glitter Sparkling Liquid Eyeliner Metallic Shimmer Light Silver Eyeliner Liquid Eye Liner Eyeshadow Pencil Face Body Glitter Makeup Longwear Waterproof Fake Eyelashes Mascara
- Price
- $7.99
- Rating
- 4.2/5
- Reviews
- 836
- Age
- 3mo ago

SHEGLAM Boldline Longwear Multi-Function Gel Liner-Silver
- Price
- $6.91
- Rating
- 4.1/5
- Reviews
- 108
- Age
- 6mo ago

NYX PROFESSIONAL MAKEUP Epic Inky Stix Eyeliner Mechanical Cream Gel Eyeliner Waterproof Formula With Up To 24HR Wear - 16 Silver Shock (Metallic Silver)
- Price
- $12.36
- Rating
- 4.2/5
- Reviews
- 960
- Age
- 7mo ago

L.A. Girl Glitter Liner Silver Sparkles G97915
- Price
- $6.62
- Rating
- 4.5/5
- Reviews
- 11
- Age
- 1y ago

NYX PROFESSIONAL MAKEUP Epic Ink Glitz Liner Waterproof Metallic Liquid Eyeliner with Vegan Formula - Flashy Flare (Shimmer Light Grey)
- Price
- $10.05
- Rating
- 4.0/5
- Reviews
- 722
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 rising
Sellers
62
Est. top-5 brand share
73%
Top 20: 100%
Est. top-5 click share
52%
Top 20: 94%
Open market
22%
- NYX PROFESSIONAL MAKEUP43%
- wet n wild10%
- evpct9%
- Erinde6%
- ONarisae6%
- SHEGLAM5%
Demand
Silver Eyeliner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 2.9×
Search terms
Top Silver Eyeliner search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- silver eyeliner43K/yr
- silver glitter eyeliner6K/yr
- silver liquid eyeliner7K/yr
- silver eyeliner pencil4K/yr
Reviews and returns
What reviews say buyers love and hate about Silver Eyeliner
We read the reviews and the return reasons for every product selling here.
“Color is unexpected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Silver Eyeliner questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









