Silk Spray for Hair

Shoppers searched for this 186K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -41.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $83K a year.

Searches, last 12 months

186K

Growth, 90 days vs prior 90

-41.0%

Conversion, latest week

2.8%

Market size, estimated

$83Ka year

Peak month

March2.5× the quietest month

Top search term

femme silkening mist88K searches a year

Listings sell for $15.98 on average, from $6.42 to $28.86. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $15.98 that is $2K to $4K a year per listing.

Average price

$15.98inside the $15 to $100 sweet spot

Price range

$6.42–$28.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

0.6%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #313 within Hair Sprays. It carries 21,226 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

92%

Out of stock, average day

1.9%

Average rank

#313in Hair Sprays

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

21,226per listing

Listings tracked

13

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

77 months