Si

Shoppers searched for this 15.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -32.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $117K a year.

Searches, last 12 months

15.0M

Growth, 90 days vs prior 90

-32.2%

Conversion, latest week

0.0%

Market size, estimated

$117Ka year

Top search term

si perfume for women48K searches a year

Listings sell for $78.55 on average, from $15.11 to $169.62. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $78.55 that is $8K to $20K a year per listing.

Average price

$78.55inside the $15 to $100 sweet spot

Price range

$15.11–$169.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$8K–$20K

Returns

1.1%of orders · Amazon United States median 2.1%

56% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #1,672 within Women's. It carries 1,929 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

81%

Out of stock, average day

4.3%

Average rank

#1,672in Women's

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

1,929per listing

Listings tracked

16

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 81 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

81 months