Shiseido Eye Cream

Shoppers searched for this 374K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved -6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.3M a year.

Searches, last 12 months

374K

Growth, 90 days vs prior 90

-6.4%

Conversion, latest week

8.8%

Market size, estimated

$2.3Ma year

Peak month

December1.4× the quietest month

Top search term

shiseido eye cream116K searches a year

Listings sell for $70.09 on average, from $14.73 to $162.43. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At $70.09 that is $53K to $70K a year per listing.

Average price

$70.09inside the $15 to $100 sweet spot

Price range

$14.73–$162.43

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

750–1,000

Revenue per listing a year

$53K–$70K

Returns

1.1%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #242 within Eyes. It carries 3,702 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

3.5%

Average rank

#242in Eyes

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

3,702per listing

Listings tracked

18

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

72 months