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Shibui Hair Products

Maybe

Buyers convert on 13.5% of searches. But the top 5 brands take 100% of clicks, so Shibui Hair Products is a Maybe.

Flapen Score
57
57 / 100
Top 14% of 10,978 Beauty & Personal Care niches · +9 vs the category median of 48
Market size
$463K/yr112K searches / yr
90-day growth
+23.8%search demand this quarter
Competition
65%top-5 click share · 1 brands · 2 sellers

Flapen Score

Shibui Hair Products against its category

The dotted line is the Beauty & Personal Care average. Past it, Shibui Hair Products is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shibui Hair Products market on Amazon at a glance

Shoppers on Amazon United States searched for Shibui Hair Products 112K times last year and spent an estimated $463K. One brand takes every click. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 13.5% of those searches ended in a purchase.

Shoppers searched for this 112K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.5% of those searches ended in a purchase. Searches in the last 90 days moved +23.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $463K a year.

Searches, last 12 months
112K
Growth, 90 days vs prior 90
+23.8%
Conversion, latest week
13.5%
Market size, estimated
$463Ka year
Peak month
June1.5× the quietest month
Top search term
shibui hair products45K searches a year

02 · Price

A sale here is worth $30.65.

Listings sell for $30.65 on average, from $25.03 to $42.86. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At $30.65 that is $23K to $31K a year per listing.

Average price
$30.65inside the $15 to $100 sweet spot
Price range
$25.03–$42.86
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
750–1,000
Revenue per listing a year
$23K–$31K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #674 within Conditioners. It carries 211 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
1.0%
Average rank
#674in Conditioners
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
211per listing
Listings tracked
15

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
63 months

Products

Top Shibui Hair Products products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

1 flat

Sellers

2

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

0%

  • Brand 1100%
  • Open — no brand owns it (0%)

Demand

Shibui Hair Products search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Shibui Hair Products search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • shibui hair products45K/yr
  • shibui shampoo and conditioner43K/yr
  • shibui24K/yr

Reviews and returns

What reviews say buyers love and hate about Shibui Hair Products

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Smell”
14%of negative reviews mention “Value For Money”
1.0%of orders come back
“it is over priced for the oz size”
A buyer, on “Value For Money”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Shibui Hair Products questions

Answered from the same tracked data.