sheglam eyebrow
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Returns
Great1.9%return rate — above 5% kills the launch gate
Review moat
Good787.5avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Avg price
Bad$7.14avg listing price — sweet spot $15–$100
Growth
Bad-14.5%90-day search growth — must beat 0% to launch
Market size
Bad$21K$21K/yr · 75K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$5.77–$8.57cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, sheglam eyebrow is a $21K/yr Amazon United States market (75K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Aug–Oct. Verdict: Skip it — 36/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
sheglam eyebrow market data
- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- $18K–$21K
- units × avg price
- Conversion rate
- 3.8%
- Avg BSR
- #359
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 1.2%
- Avg brand age
- 39 months
- Avg seller age
- 152 days
Competition & brand share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.Brands
2 flat
Sellers
4
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
57%
Top 20: 93%
Open market
0%
- SHEGLAM99%
- FeiCuiYun1%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 101 weeks — -14.5% search growth over the last 90 days.Peak months: Jun, Aug, Oct · busiest ÷ quietest = 9.2×
Top sheglam eyebrow search terms
- sheglam eyebrow40K/yr
- sheglam brow11K/yr
- she glam eyebrow7K/yr
- sheglam cejas3K/yr
- sheglam brow fection4K/yr
- she glam brow fection1K/yr
- sheglam para cejas1K/yr
- sheglam eyebrow brush1K/yr
- brush and dip eyebrow2K/yr
- brow sheglam535/yr
Top sheglam eyebrow products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SHEGLAM Brow-Fection Angled Brush & Dip Upgraded Microblading Eyebrow Pen Long Lasting Waterproof Easy To Color-Taupe
SHEGLAM$6.813.7★2,107 rev
SHEGLAM Brow-Fection Angled Brush & Dip Upgraded Microblading Eyebrow Pen Long Lasting Waterproof Easy To Color-Truffle
SHEGLAM$6.773.7★2,107 rev
SHEGLAM Dual-Sided Eyebrow Pencils Cream Waterproof Long Lasting Eye brow Pen Makeup - Chocolate
SHEGLAM$5.814.5★931 rev
SHEGLAM Tint Lock Tattoo Peel Off Brow Gel- Ebony
SHEGLAM$7.974.1★134 rev
SHEGLAM Brow-Fection Angled Brush & Dip Upgraded Microblading Eyebrow Pen Long Lasting Waterproof Easy To Color-Chocolate
SHEGLAM$6.803.7★2,107 rev
Newest
by launch date
SHEGLAM Brow-Fection Micro-Stroke Liquid Eyebrow Pen Long Lasting Waterproof Easy To Color-08 Chocolate
SHEGLAM$7.8417 rev
SHEGLAM Tint Lock Tattoo Peel Off Brow Gel- Ebony
SHEGLAM$7.97134 rev
SHEGLAM Tint Lock Tattoo Peel off Brow Gel - Taupe Eyebrow Color
SHEGLAM$7.98134 rev
SHEGLAM Tint Lock Tattoo Peel off Brow Gel - Espresso
SHEGLAM$7.93134 rev
SHEGLAM Brow Breakdown Brow Gel
SHEGLAM$7.8214 rev
Trending
90-day click momentumSHEGLAM Brow-Fection Micro-Stroke Liquid Eyebrow Pen Long Lasting Waterproof Easy To Color-08 Chocolate
SHEGLAM$7.843.9★
SHEGLAM Brow Breakdown Brow Gel
SHEGLAM$7.824.1★
SHEGLAM Tint Lock Tattoo Peel off Brow Gel - Espresso
SHEGLAM$7.934.1★
SHEGLAM HAIR Ebony 2-in-1 Volume Boost Multi-Use Hairline Pen Waterproof & Long-Lasting 0.1mm Fine Line Multi-Use as Eyeliner Hairline Filler Brow Filler Bottom Lashes Liner
SHEGLAM$8.573.8★
SHEGLAM HAIR Dark Brown 2-in-1 Volume Boost Multi-Use Hairline Pen Waterproof & Long-Lasting 0.1mm Fine Line Multi-Use as Eyeliner Hairline Filler Brow Filler Bottom Lashes Liner
SHEGLAM$8.543.8★
What buyers say about sheglam eyebrow
What buyers praise and complain about, mined from review topics.What buyers love
“Color is perfect”
“Excellent product”
“It's affordable”
“It applies beautifully”
“Easy to use”
“which helps avoid staining in the wrong spots”
“It also felt easier to control the shape once I did that”
“this will last for days”
“love the brush”
“Makes my eye brow look alive”
What buyers complain about
“dried up”
“Inaccurate color”
“nothing works as promised”
“it breaks easily”
“Given the lack of quality control”
“Hard to apply”
“Not really worth the price”
“False advertising”
“It doesn't stick”
“Both of the brushes are much too thin to cover any larger areas”
Top return reasons
Common questions
- Is sheglam eyebrow profitable to sell on Amazon United States?
- The niche generates $21K/yr across 26 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is -14.5%. Flapen's verdict: Skip it (36/100).
- How competitive is the sheglam eyebrow niche?
- 2 brands and 4 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in sheglam eyebrow?
- Top complaints mined from reviews: Moist/Dry, Color, Functionality-Overall. The return rate is 1.9%.
- When does demand for sheglam eyebrow peak?
- Demand peaks in Jun–Aug–Oct; the busiest month runs 9.2× the quietest.
- What does it cost to enter the sheglam eyebrow niche?
- Listings span $5.77–$8.57; the average listing price is $7.14 (sweet spot $15–$100). The average incumbent carries 788 reviews — the moat a new listing must climb.