Shea Moisture Beard Balm

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +38.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.

Searches, last 12 months

44K

Growth, 90 days vs prior 90

+38.4%

Conversion, latest week

5.5%

Market size, estimated

$39Ka year

Peak month

December1.9× the quietest month

Top search term

shea moisture beard balm29K searches a year

Listings sell for $16.07 on average, from $6.38 to $35.75. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $16.07 that is $4K to $8K a year per listing.

Average price

$16.07inside the $15 to $100 sweet spot

Price range

$6.38–$35.75

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

0.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #110 within Men's. It carries 1,650 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#110in Men's

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

1,650per listing

Listings tracked

7

The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

65 months