Shea Butter Bulk

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -28.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $191K a year.

Searches, last 12 months

74K

Growth, 90 days vs prior 90

-28.3%

Conversion, latest week

6.5%

Market size, estimated

$191Ka year

Peak month

December1.6× the quietest month

Top search term

shea butter bulk46K searches a year

Listings sell for $39.71 on average, from $13.08 to $154.74. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $39.71 that is $0 to $4K a year per listing.

Average price

$39.71inside the $15 to $100 sweet spot

Price range

$13.08–$154.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

1.0%of orders · Amazon United States median 2.1%

68% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #305 within Body Butters. It carries 5,980 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

83%

Out of stock, average day

5.1%

Average rank

#305in Body Butters

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

5,980per listing

Listings tracked

40

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

72 months