Shaving Stick
MaybeReturns run at only 0.2% of orders. But prices span $2.93–$17.96, mostly outside the sweet spot, so Shaving Stick is a Maybe.
- Flapen Score
- 56 / 100Top 17% of 10,978 Beauty & Personal Care niches · +8 vs the category median of 4856
- Market size
- $1.3M/yr849K searches / yr
- 90-day growth
- +7.8%search demand this quarter
- Competition
- 49%top-5 click share · 10 brands · 147 sellers
Flapen Score
Shaving Stick against its category
The dotted line is the Beauty & Personal Care average. Past it, Shaving Stick is stronger. Inside it, weaker.
Market
The Shaving Stick market on Amazon at a glance
Shoppers on Amazon United States searched for Shaving Stick 849K times last year and spent an estimated $1.3M. The top 5 brands take 88% of clicks. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
16.6% of searches ended in a purchase last week.
Shoppers searched for this 849K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 16.6% of those searches ended in a purchase. Searches in the last 90 days moved +7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.
- Searches, last 12 months
- 849K
- Growth, 90 days vs prior 90
- +7.8%
- Conversion, latest week
- 16.6%
- Market size, estimated
- $1.3Ma year
- Top search term
- styptic pencil159K searches a year
02 · Price
A sale here is worth $9.56.
Listings sell for $9.56 on average, from $2.93 to $17.96. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 4,000 to 5,000 of them. At $9.56 that is $38K to $48K a year per listing.
- Average price
- $9.56under the $15 to $100 sweet spot
- Price range
- $2.93–$17.96
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- $38K–$48K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #12 within Men's. It carries 8,785 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 3.0%
- Average rank
- #12in Men's
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 8,785per listing
- Listings tracked
- 26
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 76 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 76 months
Products
Top Shaving Stick products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Clubman Jumbo Styptic Pencil Treat and Seal Shaving Cuts Instantly Anti-hemorrhaging Stick First Aid Device White 1 oz
- Price
- $4.06
- Rating
- 4.7/5
- Reviews
- 7,934
- Age
- 19y ago

Classic Samurai Styptic Pen Type Traditional Shaving Cut Alum Block 12-Pack
- Price
- $12.21
- Rating
- 4.6/5
- Reviews
- 211
- Age
- 4y ago

Clubman Pinaud Styptic Pencil Travel Size .33 oz (Pack of 3)
- Price
- $8.11
- Rating
- 4.8/5
- Reviews
- 10,557
- Age
- 12y ago

Pacific Shaving Company Nick Stick - A Shave Essential - Puts Nicks in Their Place - Liquid Roll-On Applicator Dries Clear - With Vitamin E & Aloe Vera (0.25 Oz 2 Pack)
- Price
- $17.74
- Rating
- 4.5/5
- Reviews
- 2,288
- Age
- 11y ago

ROYAL SHAVE Alum Styptic Pen - Styptic Alum Stick for Post Shaving Irritation & Heals Accidental Cuts (0.35 oz) (1 PACK)
- Price
- $9.07
- Rating
- 4.2/5
- Reviews
- 558
- Age
- 12y ago
Trending
90-day click momentum
Nick Relief Styptic Pencil Twin Pack
- Price
- $6.28
- Rating
- 4.7/5
- Reviews
- 523
- Age
- 10y ago

BARBERUPP Styptic Stick Shave Accessories (Green Stix 3 Pack) Stops Bleeding For Razor Nicks For Men & Women - Sanitary and Great For Barbers or Personal
- Price
- $9.98
- Rating
- 4.4/5
- Reviews
- 4,273
- Age
- 11y ago

BIC Sensitive Mens Disposable 1-Blade Razors Smooth Shave for Dorm and Daily Grooming 52-Pack
- Price
- $12.81
- Rating
- 4.4/5
- Reviews
- 1,085
- Age
- 3y ago

Clubman Styptic Pencil Jumbo (3 Pack)
- Price
- $9.04
- Rating
- 4.8/5
- Reviews
- 4,854
- Age
- 12y ago

Classic Samurai Styptic Pen Type Traditional Shaving Cut Alum Block 12-Pack
- Price
- $12.21
- Rating
- 4.6/5
- Reviews
- 211
- Age
- 4y ago
Newest
by launch date
BIC Flex 5 Mens Refillable 5-Blade Razors with 1 Handle and 12 Cartridges Smooth Shave Kit with Precision Edging Blade College Dorm Room Essential Shower Caddy and Toiletry Bag Ready
- Price
- $17.96
- Rating
- 4.7/5
- Reviews
- 14,839
- Age
- 1y ago

BIC Flex 5 Refillable Razors for Men Long-Lasting 5 Blade Razors Refills for a Smooth and Comfortable Shave 12 Razor Cartridges
- Price
- $17.05
- Rating
- 4.7/5
- Reviews
- 14,839
- Age
- 2y ago

BIC Sensitive Mens Disposable 1-Blade Razors Smooth Shave for Dorm and Daily Grooming 52-Pack
- Price
- $12.81
- Rating
- 4.4/5
- Reviews
- 1,085
- Age
- 3y ago

Classic Samurai Styptic Pen Type Traditional Shaving Cut Alum Block 12-Pack
- Price
- $12.21
- Rating
- 4.6/5
- Reviews
- 211
- Age
- 4y ago

BIC Flex 5 Mens Refillable 5-Blade Razors with 1 Handle and 7 Cartridges Smooth Shave Gift for Men
- Price
- $12.02
- Rating
- 4.7/5
- Reviews
- 14,839
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
147
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
49%
Top 20: 91%
Open market
8%
- Clubman40%
- BIC31%
- Classic Samurai7%
- Pacific Shaving Company5%
- Royal Shave5%
- BARBERUPP4%
- Open — no brand owns it (4 brands, 8%)
Demand
Shaving Stick search demand
Weekly searches over the year. Pick a range.
Search terms
Top Shaving Stick search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- styptic pencil159K/yr
- bic razors152K/yr
- styptic pencil for men113K/yr
- bic razors for men138K/yr
- styptic pencil for shaving cuts50K/yr
- bic razor33K/yr
- styptic stick to stop bleeding23K/yr
- shaving stick26K/yr
- nick stick21K/yr
- bic disposable razors for men20K/yr
Reviews and returns
What reviews say buyers love and hate about Shaving Stick
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
is lower quality
Cheap quality
Bad quality
Not worth the price
Waste of money
Way overpriced
they dont last
They break at the same place everytime
Arrived bent, broke on the third use,
Not effective
Didnt work as expected
Doesnt work
irritated my skin so bad
Burned my skin
every time just leaves me with a rash
Love
Great deal
they are affordable
Good value for money
Recommended Brand
Excellent Product
Good quality razor
As described
As advertised
It Works as stated
It works quickly
This works great
Works ok
Easy to use
which can be easily removed
easy to handle
Return
0.2% Return rate 59% Fixable by listing
Image does not match shipped product
Listing very misleading
not as advertised
Slightly smaller in size of a Crayola crayon
Very large
Small size
Not effective
Didnt work as expected
Doesnt work
Expect a slight burning sensation
not very sensitive
Not for sensitive skin
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shaving Stick questions
Answered from the same tracked data.









