Shaving Kit for Men

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +1.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

+1.4%

Conversion, latest week

3.2%

Market size, estimated

$1.1Ma year

Peak month

December6.4× the quietest month

Top search term

shaving kit for men319K searches a year

Listings sell for $30.44 on average, from $11.31 to $78.05. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At $30.44 that is $30K to $38K a year per listing.

Average price

$30.44inside the $15 to $100 sweet spot

Price range

$11.31–$78.05

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

1,000–1,250

Revenue per listing a year

$30K–$38K

Returns

1.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #55 within Hair Cutting Tools. It carries 14,213 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

3.0%

Average rank

#55in Hair Cutting Tools

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

14,213per listing

Listings tracked

35

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

7Amazon's first-year sales bar

Average brand age

47 months