Shave Butter

Shoppers searched for this 641K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 13.4% of those searches ended in a purchase. Searches in the last 90 days moved +7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

641K

Growth, 90 days vs prior 90

+7.4%

Conversion, latest week

13.4%

Market size, estimated

$1.3Ma year

Top search term

dollar shave club334K searches a year

Listings sell for $14.95 on average, from $6.00 to $39.63. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 4,000 to 5,000 of them. At $14.95 that is $60K to $75K a year per listing.

Average price

$14.95under the $15 to $100 sweet spot

Price range

$6.00–$39.63

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

4,000–5,000

Revenue per listing a year

$60K–$75K

Returns

0.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #31 within Men's. It carries 3,422 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#31in Men's

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

3,422per listing

Listings tracked

23

6 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 85 months on average, so the names here are established.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

85 months