Shampoo for Pregnant Women
MaybeAn estimated 0.4% of orders come back. But the top 5 brands take 99% of clicks, so Shampoo for Pregnant Women is a Maybe.
- Flapen Score
- 52 / 100Top 29% of 10,978 Beauty & Personal Care niches · +4 vs the category median of 4852
- Market size
- $696K/yr199K searches / yr
- 90-day growth
- +12.9%search demand this quarter
- Competition
- 69%top-5 click share · 6 brands · 587 sellers
Flapen Score
Shampoo for Pregnant Women against its category
The dotted line is the Beauty & Personal Care average. Past it, Shampoo for Pregnant Women is stronger. Inside it, weaker.
Market
The Shampoo for Pregnant Women market on Amazon at a glance
Shoppers on Amazon United States searched for Shampoo for Pregnant Women 199K times last year and spent an estimated $696K. The top 5 brands take 99% of clicks. Demand peaks in Jul–Aug–Nov. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 10.8% of those searches ended in a purchase.
Shoppers searched for this 199K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved +12.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $696K a year.
- Searches, last 12 months
- 199K
- Growth, 90 days vs prior 90
- +12.9%
- Conversion, latest week
- 10.8%
- Market size, estimated
- $696Ka year
- Peak month
- August3.7× the quietest month
- Top search term
- every man jack shampoo87K searches a year
02 · Price
A sale here is worth $32.44.
Listings sell for $32.44 on average, from $12.81 to $136.49. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,250 to 1,500 of them. At $32.44 that is $41K to $49K a year per listing.
- Average price
- $32.44inside the $15 to $100 sweet spot
- Price range
- $12.81–$136.49
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- $41K–$49K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #468 within 2-in-1 Shampoo & Conditioner. It carries 3,180 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #468in 2-in-1 Shampoo & Conditioner
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 3,180per listing
- Listings tracked
- 19
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 76 months
Products
Top Shampoo for Pregnant Women products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 falling
Sellers
587
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
0%
- Brand 185%
- Brand 29%
- Brand 32%
- Brand 41%
- Brand 51%
- Brand 61%
Demand
Shampoo for Pregnant Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Nov · busiest ÷ quietest = 3.7×
Search terms
Top Shampoo for Pregnant Women search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- every man jack shampoo87K/yr
- everyman jack shampoo and conditioner23K/yr
- aveda botanical repair shampoo13K/yr
- every man jack shampoo and conditioner12K/yr
- everyman jack shampoo10K/yr
- botanical shampoo9K/yr
- natural mens shampoo8K/yr
- non toxic mens shampoo4K/yr
- mens shampoo natural6K/yr
- all natural mens shampoo3K/yr
Reviews and returns
What reviews say buyers love and hate about Shampoo for Pregnant Women
We read the reviews and the return reasons for every product selling here.
“Smells strange”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shampoo for Pregnant Women questions
Answered from the same tracked data.