Shampoo for Black Hair

Shoppers searched for this 155K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $89K a year.

Searches, last 12 months

155K

Growth, 90 days vs prior 90

-4.1%

Conversion, latest week

3.3%

Market size, estimated

$89Ka year

Peak month

January1.2× the quietest month

Top search term

organic shampoo without chemicals32K searches a year

Listings sell for $17.30 on average, from $4.30 to $35.81. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $17.30 that is $0 to $2K a year per listing.

Average price

$17.30inside the $15 to $100 sweet spot

Price range

$4.30–$35.81

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

0.5%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #397 within Hair Loss Products. It carries 13,639 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#397in Hair Loss Products

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

13,639per listing

Listings tracked

44

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

76 months