Shadow Seal
FailShoppers spend an estimated $82K a year here, so Shadow Seal is a Fail.
- Flapen Score
- 42 / 100Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 4842
- Market size
- $82K/yr157K searches / yr
- 90-day growth
- -8.4%search demand this quarter
- Competition
- 65%top-5 click share · 10 brands · 39 sellers
Flapen Score
Shadow Seal against its category
The dotted line is the Beauty & Personal Care average. Past it, Shadow Seal is stronger. Inside it, weaker.
Market
The Shadow Seal market on Amazon at a glance
Shoppers on Amazon United States searched for Shadow Seal 157K times last year and spent an estimated $82K. The top 5 brands take 89% of clicks. Demand peaks in Feb–Jul. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 3.8% of those searches ended in a purchase.
Shoppers searched for this 157K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.
- Searches, last 12 months
- 157K
- Growth, 90 days vs prior 90
- -8.4%
- Conversion, latest week
- 3.8%
- Market size, estimated
- $82Ka year
- Peak month
- February2.3× the quietest month
- Top search term
- mehron barrier spray26K searches a year
02 · Price
A sale here is worth $13.89.
Listings sell for $13.89 on average, from $4.77 to $32.29. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $13.89 that is $3K to $7K a year per listing.
- Average price
- $13.89under the $15 to $100 sweet spot
- Price range
- $4.77–$32.29
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$7K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #171 within Eyes. It carries 4,415 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 8.0%
- Average rank
- #171in Eyes
- Average rating
- 4.41 starsAmazon United States average 4.42 stars
- Average reviews
- 4,415per listing
- Listings tracked
- 16
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Shadow Seal products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
39
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
9%
- Brand 163%
- Brand 211%
- Brand 36%
- Brand 45%
- Brand 54%
- Brand 62%
- Open — no brand owns it (4 brands, 9%)
Demand
Shadow Seal search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Jul · busiest ÷ quietest = 2.3×
Search terms
Top Shadow Seal search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mehron barrier spray26K/yr
- a2o lab waterproof makeup sealer28K/yr
- waterproof makeup sealer19K/yr
- makeup sealer17K/yr
- mehron setting spray24K/yr
- magic sealer makeup10K/yr
- a20 lab waterproof makeup sealer10K/yr
- magic sealer makeup korean5K/yr
- makeup sealer drops5K/yr
- aoa waterproof eye makeup seal6K/yr
Reviews and returns
What reviews say buyers love and hate about Shadow Seal
We read the reviews and the return reasons for every product selling here.
“Strong smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shadow Seal questions
Answered from the same tracked data.









