Sephora Favorites Set

Shoppers searched for this 2.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -37.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months

2.3M

Growth, 90 days vs prior 90

-37.2%

Conversion, latest week

0.0%

Market size, estimated

$0a year

Peak month

November30.9× the quietest month

Top search term

lip gloss advent calendar 202554K searches a year

Listings sell for $61.95 on average, from $16.92 to $148.51. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At $61.95 that is $15K to $31K a year per listing.

Average price

$61.95inside the $15 to $100 sweet spot

Price range

$16.92–$148.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

250–500

Revenue per listing a year

$15K–$31K

Returns

1.1%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.7% of listings are out of stock. The average listing ranks #17,605 within Makeup Sets. It carries 296 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

14.7%

Average rank

#17,605in Makeup Sets

Average rating

4.26 starsAmazon United States average 4.42 stars

Average reviews

296per listing

Listings tracked

9

8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

3Amazon's first-year sales bar

Average brand age

19 months