Is senegalese twist crochet hair profitable to sell on Amazon United States?

The niche generates $43K/yr across 47 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is +9.7%. Flapen's verdict: Worth a look (52/100).

How competitive is the senegalese twist crochet hair niche?

24 brands and 44 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 56% of demand.

What do buyers complain about in senegalese twist crochet hair?

Top complaints mined from reviews: Allergies, Quality-Overall, Hair Related. The return rate is 2.7%.

When does demand for senegalese twist crochet hair peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the senegalese twist crochet hair niche?

Listings span $10.73–$36.49; the average listing price is $24.07 (sweet spot $15–$100). The average incumbent carries 1,239 reviews — the moat a new listing must climb.

senegalese twist crochet hair

Worth a look

Shows a sweet-spot price point ($24.07 avg), but a small market ($43K/yr) keeps it on the watch list.

Avg price

Incredible$24.07

avg listing price — sweet spot $15–$100

Price range

Great$10.73–$36.49

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great56%

top-5 brand share — no brand owns this niche

Competition

Great38%

top-5 click share — an open shelf

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good1,239.4

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.7%

return rate — above 5% kills the launch gate

Growth

Okay+9.7%

90-day search growth — must beat 0% to launch

Market size

Bad$43K

$43K/yr · 201K searches

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, senegalese twist crochet hair is a $43K/yr Amazon United States market (201K searches/yr). The top 5 brands hold 56% of demand. Verdict: Worth a look — 52/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

senegalese twist crochet hair market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: $48K–$60K; units × avg price
Conversion rate: 0.9%
Avg BSR: #1,108
Page quality: 0%
Prime: 100%
Sponsored: 98%
Out of stock: 3.5%
Avg brand age: 36 months
Avg seller age: 145 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

24 falling

Sellers

Top-5 brand share

56%

Top 20: 97%

Top-5 click share

38%

Top 20: 79%

Open market

44%

NAYOO16%
VIOLET11%
pojui8%
Leeven7%
VCRPWLAO7%
BEFUNNY7%

Demand & seasonality

Weekly Amazon search volume, last 101 weeks — +9.7% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top senegalese twist crochet hair search terms

senegalese twist crochet hair96K/yr +10.6%0.7% conv.
senegalese twist hair19K/yr +18.2%0.4% conv.
senegalese crochet hair16K/yr +16.1%0.7% conv.
crochet senegalese twists pre looped17K/yr -2.2%0.6% conv.
crochet senegalese twist7K/yr +16.0%0.5% conv.
senegalese twist braiding hair7K/yr +0.4%0.3% conv.
senegalese twist6K/yr +60.5%0.5% conv.
wavy senegalese twist crochet hair5K/yr +6.2%0.3% conv.
crochet hair senegalese twist6K/yr -6.9%0.5% conv.
senegalese twist crochet hair curly ends7K/yr +18.1%0.3% conv.

All search terms

Top senegalese twist crochet hair products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

NAYOO Senegalese Twist Crochet Hair For Black Women - 8 Packs 35 Strands/Pack Small Twist Crochet Braids Hair Hot Water Setting Crochet Braiding Hair Straight Ends(18 Inch 1B)

NAYOO$33.554.4★4,001 rev

VIOLET Senegalese Twist Crochet Hair For Black Women 18 Inch Long Pre Twisted Twist Crochet Hair 20 Strands/Pack Pre-Looped Crochet Braids For Black Women 9 Packs Twist Hair

VIOLET$20.494.4★989 rev

Senegalese Twist Crochet Hair with Curly Ends 18 Inch Natural Black Boho Island Twist Crochet Braids Boho Goddess Twist Crochet Hair for Black Women(9Packs 1B)

pojui$22.744.3★124 rev

14 Inch Senegalese Twist Crochet Hair with Curly Ends Pre-Looped Boho Island Twist Crochet Braids Pre-Twisted Goddess Crochet Hair for Black Women Natural Black Braiding Hair Extensions (9Packs 1B)

VCRPWLAO$23.384.3★49 rev

Senegalese Twist Crochet Hair-8 Packs 18 Inch Senegalese Twist Crochet Braids For Women Black Pre Looped Pretwisted Crochet Braids Synthetic Crochet Twist Hair (18in 1B#)

BEFUNNY$19.024.4★1,175 rev

Newest

by launch date

Senegalese Twist Crochet Hair Pure Protein Fiber Close to Human Hair 24 Inch Pre Looped Goddess Twist with Curly Ends 8 Packs Boho Island Twist Crochet Hair for Black Women (24Inch 1B)

Vynoro$34.4046 rev

7mo ago

10 Inch Boho Senegalese Twist Crochet Hair with Curly Ends 8 Packs Pre-Looped Boho Goddess Island Twist Crochet Braids for Black Women Natural Black 1B

Hottoii$25.2572 rev

8mo ago

24 Inch Senegalese Twist Crochet Hair with Curly Ends 8 Packs Natural Black Pre-Looped Long Boho Goddess Island Twist Braids Crochet Hair for Black Women 1B

Hottoii$26.9972 rev

8mo ago

Boho lsland Twist Crochet Hair 24 Inch 8 Packs Natural Black Pre-Looped Senegalese Twist Crochet Braids with Curly Ends Synthetic Goddess Twist Crochet Hair for Black Women1B 24 INCH

Srcdtvlk$22.6056 rev

9mo ago

14 Inch Senegalese Twist Crochet Hair with Curly Ends Pre-Looped Boho Island Twist Crochet Braids Pre-Twisted Goddess Crochet Hair for Black Women Natural Black Braiding Hair Extensions (9Packs 1B)

VCRPWLAO$23.3849 rev

10mo ago

What buyers say about senegalese twist crochet hair

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Great quality hair”

Soft Feel12%

“Hair is soft”

Hair Styling11%

“it maintains the curls”

Value For Money8%

“Great value”

Assembly/Installation6%

“which helps save time during installation”

Suitability Straight Hair6%

“Really good hair”

Weight Light5%

“Lightweight also”

Ease Of Use4%

“Very easy to crochet as well”

Color4%

“Beautiful colors”

Advertised Vs Actual Product3%

“Just what I wanted”

What buyers complain about

Allergies12%

“This hair is itchy”

Quality-Overall9%

“I didn't quite like the quality of these crochet hair”

Hair Related9%

“However, this hair tangles really bad”

Smell7%

“Strong hair smell”

Size-Overall6%

“The bundles were way too small”

Thin5%

“They are very thin”

Value For Money3%

“Theres not enough here for the price paid”

Material Quality3%

“Super synthetic, plastic, and fake”

Damage/Burn Hair3%

“What kind of chemicals are in this hair”

Suitability Straight Hair3%

“however the hair does in fact TANGLE”

Top return reasons

Advertised Vs Actual Product15%

Suitability Long Hair12%

Color12%

Size-Overall9%

Suitability Straight Hair7%

Quality-Overall6%

Texture/Consistency-Overall5%

Value For Money4%

Suitability Short Hair4%

Smell4%

Common questions

Is senegalese twist crochet hair profitable to sell on Amazon United States?: The niche generates $43K/yr across 47 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is +9.7%. Flapen's verdict: Worth a look (52/100).
How competitive is the senegalese twist crochet hair niche?: 24 brands and 44 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 56% of demand.
What do buyers complain about in senegalese twist crochet hair?: Top complaints mined from reviews: Allergies, Quality-Overall, Hair Related. The return rate is 2.7%.
When does demand for senegalese twist crochet hair peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the senegalese twist crochet hair niche?: Listings span $10.73–$36.49; the average listing price is $24.07 (sweet spot $15–$100). The average incumbent carries 1,239 reviews — the moat a new listing must climb.