Skip to content

Self Cleaning Hair Brush

Fail

Shoppers spend an estimated $38K a year here, so Self Cleaning Hair Brush is a Fail.

Flapen Score
46
46 / 100
Ranks 6,013 of 10,978 Beauty & Personal Care niches · −2 vs the category median of 48
Market size
$38K/yr134K searches / yr
90-day growth
-18.1%search demand this quarter
Competition
50%top-5 click share · 26 brands · 35 sellers

Flapen Score

Self Cleaning Hair Brush against its category

The dotted line is the Beauty & Personal Care average. Past it, Self Cleaning Hair Brush is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Self Cleaning Hair Brush market on Amazon at a glance

Shoppers on Amazon United States searched for Self Cleaning Hair Brush 134K times last year and spent an estimated $38K. The top 5 brands take 65% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -18.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.

Searches, last 12 months
134K
Growth, 90 days vs prior 90
-18.1%
Conversion, latest week
2.5%
Market size, estimated
$38Ka year
Peak month
December2.5× the quietest month
Top search term
self cleaning hair brush44K searches a year

02 · Price

A sale here is worth $11.38.

Listings sell for $11.38 on average, from $5.42 to $21.65. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $11.38 that is $1K to $3K a year per listing.

Average price
$11.38under the $15 to $100 sweet spot
Price range
$5.42–$21.65
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #1,962 within Hair Brushes. It carries 4,197 reviews at 4.05 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
95%
Out of stock, average day
6.8%
Average rank
#1,962in Hair Brushes
Average rating
4.05 starsAmazon United States average 4.42 stars
Average reviews
4,197per listing
Listings tracked
38

04 · Newcomers

2 of last year's 17 launches cleared the first-year sales bar.

17 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
17
Successful launches
2Amazon's first-year sales bar
Average brand age
34 months

Products

Top Self Cleaning Hair Brush products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

26 rising

Sellers

35

Top-5 brand share

65%

Top 20: 94%

Top-5 click share

50%

Top 20: 80%

Open market

32%

  • Brand 123%
  • Brand 215%
  • Brand 314%
  • Brand 48%
  • Brand 55%
  • Brand 63%

Demand

Self Cleaning Hair Brush search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.5×

Search terms

Top Self Cleaning Hair Brush search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • self cleaning hair brush44K/yr
  • retractable hair brush27K/yr
  • easy clean hair brush12K/yr
  • self cleaning brush11K/yr
  • self cleaning hair brush for women13K/yr
  • easy to clean hair brush9K/yr
  • hair brush easy to clean3K/yr
  • self cleaning hairbrush4K/yr
  • retractable brush hair5K/yr
  • retractable hair brush for women5K/yr

Reviews and returns

What reviews say buyers love and hate about Self Cleaning Hair Brush

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Brush Quality”
8%of negative reviews mention “Quality-Overall”
1.3%of orders come back
“Cheap quality”
A buyer, on “Quality-Overall”8% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Self Cleaning Hair Brush questions

Answered from the same tracked data.