Secret Nails
FailThe top 5 products take 93% of clicks, so Secret Nails is a Fail.
- Flapen Score
- 42 / 100Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 4842
- Market size
- $52K/yr254K searches / yr
- 90-day growth
- +79.7%search demand this quarter
- Competition
- 93%top-5 click share · 6 brands · 7 sellers
Flapen Score
Secret Nails against its category
The dotted line is the Beauty & Personal Care average. Past it, Secret Nails is stronger. Inside it, weaker.
Market
The Secret Nails market on Amazon at a glance
Shoppers on Amazon United States searched for Secret Nails 254K times last year and spent an estimated $52K. The top 5 brands take 96% of clicks. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 1.8% of those searches ended in a purchase.
Shoppers searched for this 254K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +79.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.
- Searches, last 12 months
- 254K
- Growth, 90 days vs prior 90
- +79.7%
- Conversion, latest week
- 1.8%
- Market size, estimated
- $52Ka year
- Top search term
- secret nails56K searches a year
02 · Price
A sale here is worth $11.52.
Listings sell for $11.52 on average, from $7.48 to $22.84. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $11.52 that is $3K to $6K a year per listing.
- Average price
- $11.52under the $15 to $100 sweet spot
- Price range
- $7.48–$22.84
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #54 within False Nails & Accessories. It carries 3,903 reviews at 3.97 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #54in False Nails & Accessories
- Average rating
- 3.97 starsAmazon United States average 4.42 stars
- Average reviews
- 3,903per listing
- Listings tracked
- 7
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Secret Nails products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
GLUI SECRET NAILS - Professional Nail GLUI for Press On Nails 15ml Extra Strong Hold Non Sticky Solid Nail Glue Gel for Acrylic & Fake Nail Tips Long Lasting Adhesive for Salon & Home Use
- Price
- $22.84
- Rating
- 3.6/5
- Reviews
- 46
- Age
- 6mo ago

modelones Solid Nail Glue Gel for Acrylic Nails Tips 30g False Nails Gel Glue Long-Lasting Strong Adhesion Need UV Light Cured
- Price
- $8.28
- Rating
- 4.4/5
- Reviews
- 7,802
- Age
- 2y ago

Makartt Solid Nail Glue Gel for Press on Nails: Strong Gel Nail Glue for Fake Nails Long Lasting Clear Hard 3D Sculpting Gels for DIY Home and Salon Use 15ML UV Light Cured
- Price
- $8.63
- Rating
- 3.8/5
- Reviews
- 6,329
- Age
- 4y ago

2 Pcs 2 in 1 Cuticle Remover Pen Ceramic Cuticle Oil Pusher Pen for Hangnails Dry Nails Nail Pusher Tool for Repair Nourish Moisturize Brighten Nails 2PCS
- Price
- $10.68
- Rating
- 3.9/5
- Reviews
- 42
- Age
- 3mo ago

Beetles Solid Nail Glue Gel for False Tips 15g Strong Adhesion for Clear Press on Acrylic Tips Hard Gel 3D Sculpting for Summer Nail Art UV Light Cured
- Price
- $7.48
- Rating
- 3.9/5
- Reviews
- 4,940
- Age
- 4y ago
Trending
estimated 90-day click momentum
2 Pcs 2 in 1 Cuticle Remover Pen Ceramic Cuticle Oil Pusher Pen for Hangnails Dry Nails Nail Pusher Tool for Repair Nourish Moisturize Brighten Nails 2PCS
- Price
- $10.68
- Rating
- 3.9/5
- Reviews
- 42
- Age
- 3mo ago

GLUI SECRET NAILS - Professional Nail GLUI for Press On Nails 15ml Extra Strong Hold Non Sticky Solid Nail Glue Gel for Acrylic & Fake Nail Tips Long Lasting Adhesive for Salon & Home Use
- Price
- $22.84
- Rating
- 3.6/5
- Reviews
- 46
- Age
- 6mo ago

modelones Solid Nail Glue Gel for Acrylic Nails Tips 30g False Nails Gel Glue Long-Lasting Strong Adhesion Need UV Light Cured
- Price
- $8.28
- Rating
- 4.4/5
- Reviews
- 7,802
- Age
- 2y ago

SAVILAND Solid Nail Glue Gel & Nail Glue Remover Kit: U V Light for Nails Complete Nails Tools for Press Ons Strong Nail Glue Gel Handheld Gel X Lamp for Gel Nails and Quick Press On Nail Remover
- Price
- $13.53
- Rating
- 4.1/5
- Reviews
- 3,883
- Age
- 2y ago

Makartt Solid Nail Glue Gel for Press on Nails: Strong Gel Nail Glue for Fake Nails Long Lasting Clear Hard 3D Sculpting Gels for DIY Home and Salon Use 15ML UV Light Cured
- Price
- $8.63
- Rating
- 3.8/5
- Reviews
- 6,329
- Age
- 4y ago
Newest
by launch date
2 Pcs 2 in 1 Cuticle Remover Pen Ceramic Cuticle Oil Pusher Pen for Hangnails Dry Nails Nail Pusher Tool for Repair Nourish Moisturize Brighten Nails 2PCS
- Price
- $10.68
- Rating
- 3.9/5
- Reviews
- 42
- Age
- 3mo ago

GLUI SECRET NAILS - Professional Nail GLUI for Press On Nails 15ml Extra Strong Hold Non Sticky Solid Nail Glue Gel for Acrylic & Fake Nail Tips Long Lasting Adhesive for Salon & Home Use
- Price
- $22.84
- Rating
- 3.6/5
- Reviews
- 46
- Age
- 6mo ago

Makartt Solid Nail Glue Gel: Extra Strong Gel Nail Glue for Press On Nails & Fake Tips Long-Lasting Strong Adhesion Nails Glue for Acrylic Nails Clear 3D Gels for Nail Art Home Salon UV Light Cured
- Price
- $9.19
- Rating
- 4.1/5
- Reviews
- 4,281
- Age
- 2y ago

modelones Solid Nail Glue Gel for Acrylic Nails Tips 30g False Nails Gel Glue Long-Lasting Strong Adhesion Need UV Light Cured
- Price
- $8.28
- Rating
- 4.4/5
- Reviews
- 7,802
- Age
- 2y ago

SAVILAND Solid Nail Glue Gel & Nail Glue Remover Kit: U V Light for Nails Complete Nails Tools for Press Ons Strong Nail Glue Gel Handheld Gel X Lamp for Gel Nails and Quick Press On Nail Remover
- Price
- $13.53
- Rating
- 4.1/5
- Reviews
- 3,883
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 93% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
7
Est. top-5 brand share
96%
Top 20: 100%
Est. top-5 click share
93%
Top 20: 100%
Open market
0%
- Secret Nails71%
- Makartt9%
- modelones8%
- Cupofpet4%
- beetles Gel Polish4%
- SAVILAND4%
Search terms
Top Secret Nails search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- secret nails56K/yr
- glui nail glue64K/yr
- secret nails brand glui26K/yr
- glui nail glue kit31K/yr
- glui23K/yr
- secret nail glue11K/yr
- glui nail glue press on nails13K/yr
- secret nail glue glui5K/yr
- secret nails brand8K/yr
- glui secret nail glue5K/yr
Reviews and returns
What reviews say buyers love and hate about Secret Nails
We read the reviews and the return reasons for every product selling here.
“Non adhesive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Secret Nails questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









